Tag: Social media

The 2 Pressing Problems Blockchain Technology Can Solve for The Social Media Platforms
Next, it had proved that how little power we (the users) have over our personal information stored and operationalized by all the social media network ...

5 Critical Questions to Ask When Choosing a Social Media Tool For Your Business
It’s really important to define early on, which features you really need from a social media tool.
ContentCal, however, is one example of a tool that ...

Is Your Brand Breaking the Law on Social Media?
One brand’s permission doesn’t mean everyone can use it Tagging the originator of an image doesn’t give the poster a legal license to reuse content.
D ...

3 Social Media Platforms You Should Be Using
Pinterest Pinterest is a unique platform because it’s built to send referral traffic to other platforms.
The majority of people who’re on Pinterest ar ...

How to Use Social Media Monitoring as More Than a Listening Tool
First, let’s get one thing out of the way: Social media listening and social media monitoring are one and the same.
Second, social media listening is ...

You’re Probably Not Even Thinking About One of Social Media’s Biggest Dangers
Social media platforms allow us to stay connected to family and friends that we don't get to see every day, but they also allow hackers and identity t ...

This Is Why Email Marketing Still Outperforms Social Media
With figures from Statista showing that more than 2.5 billion people use social media every month, it makes sense for companies to focus much of their ...

Social Media Analysis Shows Nike Scored a Major Win With Kaepernick Ad
By looking at the online conversations surrounding Nike and their Kaepernick ad, we can see that Nike knew exactly what they were doing.
Was it a calc ...

Research Tells You How to Pick Better Images for Social Media
What can your brand do to improve engagement on social media?
Sure, you already use images.
(Hint: Not all social media platforms have the same best p ...

Can Brands Really Be Friends With Customers on Social Media?
TLDR: Brands and customers can’t really be “friends” on social media.
Do you think that’s true?
That can make the people on the receiving end of socia ...