The Simple Reason Content Is Still Integral to Your Business’s Marketing

The Simple Reason Content Is Still Integral to Your Business’s Marketing

Opinions expressed by Entrepreneur contributors are their own. In this latest video with Entrepreneur Network partner Business Rockstars and Hawke Media's Erik Huberman, the marketing guru discusses the purpose of publishing content. Huberman describes content as a means for your customers to get more familiar with your brand and to visit your website in order for them to purchase your product. Moreover, with your customers coming to your website more often, you will be able to increase your conversion rate. From there, a higher conversion rate can lead to more purchases along with a higher likelihood a one-time customer will become a life-long customer. To hear more about the benefits of creating content for the marketing side of your business, click the video. Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre. EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Roku, Apple TV and the Entrepreneur App available on iOS and Android devices.

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Opinions expressed by Entrepreneur contributors are their own.

In this latest video with Entrepreneur Network partner Business Rockstars and Hawke Media’s Erik Huberman, the marketing guru discusses the purpose of publishing content.

Huberman describes content as a means for your customers to get more familiar with your brand and to visit your website in order for them to purchase your product. Moreover, with your customers coming to your website more often, you will be able to increase your conversion rate. From there, a higher conversion rate can lead…

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