This Entrepreneur Shares How to Name Your Company — or Fix a Bad Name

This Entrepreneur Shares How to Name Your Company — or Fix a Bad Name

This is an episode of our podcast Problem Solvers. The show is hosted by Entrepreneur’s editor in chief, Jason Feifer. Google was first called BackRub, Best Buy was Sound of Music, eBay was AuctionWeb and Policygenius was KnowItOwl. Thanks to our sponsors: Small business never stops moving, so Dell’s US-based Small Business Advisors are trained to keep up. You’ll get tailored solutions you can trust, from an advisor who knows your business -- like which Dell PCs with Intel® CoreTM processors are right for you. That way, you can focus on your business and leave the tech questions to Dell. People hate calling companies and not getting an answer. Companies hate missing calls, and potential new customers. And yet, it happens every day. From their offices in Portland, Oregon, Ruby deliver exceptional experiences to your callers by answering calls live in English or Spanish, transferring calls, taking messages, addressing common questions, and making follow-up calls, and more.

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This Entrepreneur Shares How to Name Your Company -- or Fix a Bad Name

This is an episode of our podcast Problem Solvers. Each week, an entrepreneur reveals how they overcame an unexpected problem in their business — and were happier and more successful as a result. The show is hosted by Entrepreneur’s editor in chief, Jason Feifer. Listen below, or subscribe on iTunes, Google Play, Stitcher, or wherever you get your podcasts.

A company’s name is one of (if not the) biggest early decisions a company founder will make — and they often get it wrong. Google was first called BackRub, Best Buy was Sound of Music, eBay was AuctionWeb and Policygenius was KnowItOwl.

In this…

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