10 Content Marketing and Social Media Tips for Small Businesses

10 Content Marketing and Social Media Tips for Small Businesses. And members of our small business community have lots of experience using those different methods. The most popular social media platform can help you promote your content and grow your audience, if you use effective tactics like the ones in this Content Marketing Institute post by Karola Karlson. And BizSugar members also shared thoughts on the post here. Don’t Be Afraid to Take Risks with SEO Tactics Not every marketing tactic you try is going to be a sure thing. Prioritize Customer Segments Quickly When creating content or other marketing materials, it can help to know exactly which customers you’re talking to. And that’s where customer segmentation comes in. Remember to Share Who You Are Creating content isn’t only about showing the value of your offerings to customers. But they can certainly help you boost your reputation and share valuable information with potential customers. When Using Keywords, Don’t Forget the Metrics Keywords can help you make your content more visible to potential customers online.

Author: Annie Pilon / Source: Small Business Trends

If you’re trying to market a business in 2017, you almost certainly need some kind of content or social media marketing.

There are plenty of effective ways to use content to market small businesses in different industries. And members of our small business community have lots of experience using those different methods. Learn more by reading some of their tips below.

Promote Your Blog Content Intelligently on Facebook

If you’re going to blog for your business, you probably also want to have a Facebook page. The most popular social media platform can help you promote your content and grow your audience, if you use effective tactics like the ones in this Content Marketing Institute post by Karola Karlson.

Have a Unique Social Media Strategy

There are also some lesser-known ways you can promote your business on social media. Rieva Lesonsky outlines some of them in this Fundera Ledger post. And BizSugar members also shared thoughts on the post here.

Don’t Be Afraid to Take Risks with SEO Tactics

Not every marketing tactic you try is going to be a sure thing. In fact, some can be rather risky, but also offer potentially high rewards. The SEO tactics in this post by Neil Patel fall into that category.