The coming of social media has really been the game changer in the way we carry out business marketing and related activities. Their birth has made custom targeting of prospective customers a breeze. It has enhanced our ability to communicate directly with those we seek to reach.
However, are all social media websites best for business use? Below we disclose to you some of the best platforms to use for your business. Here goes the list.
Local Social Media Sites
This is by far the most popular social media website, boasting more than 1.5 billion active monthly users. This platform is particularly great for small business that are looking to advertise products or events.
Yelp
Yelp is the king of reviews. While it might not be structured like may other social networking sites, Yelp has more than 140 million active users. It is widely trusted and having positive reviews and ratings on the site might actually see you acquire lots of new business.
Google+
While it’s no Facebook, the fact that it is a Google product makes it quite attractive. Google has also put in more and more resources into the platform. Its SEO value makes it a must-use tool for any small business.
AngelList
Looking to raise some extra funds for your startup? Well you need to try out AngleList, a social network that connects startups with investors.
Twitter’s value lies in its ability for your posts to go viral. You can use the platform to post your business updates, recent news and more. Hashtags play an important role in building your posts momentum so ensure you use relevant hashtags.
Consider this as your online resume. You can list your business history, core objectives and skill as well as a recommendations from customers. A sound LinkedIn profile might see you win incredible business offers.
This platform helps you to eliminate clutter, highlighting your products and services in a very visual way. While it works best with products, you can still use the website to show business accomplishments such as involvement in charity, travel, parties and so on. Use the platform as a push tool to other platforms such as Twitter and Facebook.
Like Instagram, Pinterest is another interesting visual sharing platform. Pin clickable images that lead back to your website. With more than 100 million users, you don’t want to ignore its marketing power.
Tumblr
Though a bit confusing for first timers, Tumblr is a truly interesting tool that allows you to post videos, photos, chats, audio messages and quotes. You can also reblog your favorite posts.
Foursquare
Foursquare is a location “check-in” service that allows your…
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