Author: Drew Hendricks / Source: Entrepreneur Knowledge is power in today’s marketing efforts. It is crucial that businesses have the lat
Knowledge is power in today’s marketing efforts. It is crucial that businesses have the latest solutions to track, analyze and personalize their marketing efforts.
For those that need some help determing the best tools to help their businesses excel, here are 50 of my favorites:
Finding influencers
- Traackr—Locate relevant influencers and manage them.
- GuestPost—Find high-profile sites and influencers accepting guest posts.
- Mention—Track social mentions to identify influencers.
- Klout—This Chrome extension reveals the Klout score of a content creator.
- Kred—Like Klout, this tool tracks influence.
Generating content ideas
- Buzzsumo—Learn what content performs best for a specific topic.
- Google Trends—What are people talking about today? This site lets you know.
- UberSuggest—This tool helps you come up with the right keywords for your topic.
- FAQ Fox—With this solution, you can discover the questions people are asking online.
- Ahrefs—Enter a keyword to find the most popular content on that topic.
Social-media management
- Buffer—Schedule posts and add team members to collaborate across social networks.
- Hootsuite—Post to all social networks and monitor Twitter and Google+ in one place.
- Everypost—This tool uses workflows to help make social media management easier.
- Social Oomph—In addition to scheduling posts, you can save drafts to use again.
- TweetDeck—If Twitter is your primary social network, Tweetdeck is worth a look.
A/B testing
- Optimizely—Experiment on your website or other platforms using this testing tool.
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