Google My Business (GMB) is the BEST local optimization resource on the internet. How important is GMB compared to Facebook Local? You can use Facebook Local to promote your events and specials. Google My Business listings show up on regular Google searches through Google Places and Google Events search results. Local businesses should know about these new features and use them. New Google My Business features Google Posts Appointment Bookings Questions and Answers Messaging Business Descriptions Let us check these out in detail so you can learn how to use them for your business: Google Posts What do we mean by an event blog? If you’re a store selling stuff locally or a roofer offering services, you can still use it. Appointment Bookings This feature is a gift for service businesses that offer appointment booking. The appointment bookings feature of GMB can be used to promote the Booking Calendar page of your website. To choose a provider; Open the Google My Business app and go to the Bookings tab.
Google My Business (GMB) is the BEST local optimization resource on the internet. Google has invested a lot of time and effort to build this tool with love and care.
Are you a local business that wants more sales and leads? Forget other things and work on creating, optimizing, and promoting your GMB profile.
How important is GMB compared to Facebook Local?
Some people call Facebook Local a Yelp and Foursquare killer. While there is nothing wrong with the tool itself, Facebook Local is no match for Google’s My Business. The Facebook Local app is divided into three sections. The home offers quick searches for restaurants or bars, plus a list of events happening nearby that may interest you. You can also see the events that interest your friends. This is important for you to tag yourself in.
The second section is a map and a search engine. You can search for “Starbucks” or “Greek food,” sort by “open now,” a lot like Yelp. It is much weaker compared to Yelp. To Facebook’s credit, it lets you differentiate by letting you search “standup comedy” and “literature,” and sort by “late night,” to find something to do after dinner.
The third tab is your calendar, populated by Facebook events you’ve responded to but also including whatever calendars you want to give it access to.
Google My Business is a complete business solution. You can use Facebook Local to promote your events and specials. Google My Business lets you do all that and much more. Google My Business listings show up on regular Google searches through Google Places and Google Events search results.
Google often updates GMB. In 2018, Google added a lot of great features to GMB. Local businesses should know about these new features and use them. This will help your local business get a better position on local results. People in your city will see you as a responsive and internet savvy business that cares about technology. This can be a good point in your favor.
New Google My Business features
- Google Posts
- Appointment Bookings
- Questions and Answers
- Messaging
- Business Descriptions
Let us check these out in detail so you can learn how to use them for your business:
Google Posts
What do we mean by an event blog? It means blogging for an event at your business.
See, if you’re running specials or if you are organizing events, this is the perfect place to write about them. Google Posts are removed 7 days after they publish on GMB. If you mention the date of your event, and the event is more than 7 days away, they will stay until the date of your event.
Use Google…
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