Tag: Facebook

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If You Give a Community a Cookie … How to Create a Great Digital Neighborhood

If You Give a Community a Cookie … How to Create a Great Digital Neighborhood

As community manager for the Content Marketing Institute, I’ve learned that the way we design our “neighborhood” plays a huge role in how our audience ...
Does Vertical Video Make a Difference? We Spent $6,000 on Tests to Find Out

Does Vertical Video Make a Difference? We Spent $6,000 on Tests to Find Out

There has been much discussion recently on industry-leading publications about the effectiveness of video on social media. Which is why we teamed up w ...
How to Personalize Your Social Media Marketing for Better Results

How to Personalize Your Social Media Marketing for Better Results

When it comes to their experience online, all of these people have one thing in common; personalization. Create Tailored Product Recommendations Many ...
Facebook May Take Extra Steps to Remove Anti-Vaccine Misinformation

Facebook May Take Extra Steps to Remove Anti-Vaccine Misinformation

Conspiracy theories on the site may have contributed to a measles outbreak. Content discouraging parents from vaccinating their children has been ramp ...
Veganuary Wins Big on Facebook with 12.1M Views

Veganuary Wins Big on Facebook with 12.1M Views

On YouTube, 3.1M views were generated around the campaign. Total views for “vegan” video content is 4.3B on Facebook and 3.3B on YouTube. In 2018, 25. ...
Stop Video Marketing Failure With Business Video Script Nirvana!

Stop Video Marketing Failure With Business Video Script Nirvana!

To script your video or to not script your video. I would say things like, “a video done and published is a video that is played.” I use to talk about ...
The Secret Sauce for Successful Social Media Video Marketing

The Secret Sauce for Successful Social Media Video Marketing

86% of businesses use video on their website and 77% use video on social media – (Source) Videos are more likely to go viral and get the brand message ...
Your Social Media Journey: A Twitter Chat with the #CMWorld Community

Your Social Media Journey: A Twitter Chat with the #CMWorld Community

But when Facebook opened up to the public, I was curious and signed up. And that bring us today’s #CMWorld Twitter chat. A1: MySpace was first social ...
5 Things Successful Content Marketers Do to Make Sure Their Work Gets Read

5 Things Successful Content Marketers Do to Make Sure Their Work Gets Read

If you’ve taken the time to write a well-researched blog post that can educate your reader or inspire them to take action, there’s no reason you can’t ...
The Best Blogging Platforms and Blog Sites of 2019

The Best Blogging Platforms and Blog Sites of 2019

A guide on how to pick the best blogging platform or blog site for your needs When it comes to creating your own blog, you have two options. There are ...
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