7 Underutilized Traffic Sources You Must Pay Attention To

No matter what kind of business you’re in, one of your main online marketing goals has to be driving traffic to your website. Your sales, conversions, brand awareness, email subscriptions and more depend on it. Ad networks are powerful traffic-building tools, as they allow you to place ads on a wide range of sites from a variety of publishers, giving you the potential to reach huge, targeted audiences. Major sites like Google and Facebook have their own ad networks, but you don’t have to stop there. , released early in 2016, offers a complete set of marketing tools, including audience management, media planning, analytics and other features. The new platform represents the consolidation of nine different technologies for publishers that the internet giant had previously kept separate. According to , president-publisher of platforms at AOL, as quoted by : There’s no question that mobile marketing is big. With and, this channel can bring major traffic to your site. This is especially true as you consider the way our mobile usage has evolved from just browsing social media and checking email, to interacting with brand websites, reading blogs, browsing products, leaving reviews and making purchases. advertising, you’ll have access to multiple tools that use marketing data to help you target your ads and see better results.

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No matter what kind of business you’re in, one of your main online marketing goals has to be driving traffic to your website. Your sales, conversions, brand awareness, email subscriptions and more depend on it.

Chances are, you’re already aware of – and, hopefully, using – strategies like Google SEO, paid and organic social media marketing and guest blog posting. But what if you feel like you’ve tapped all the potential of those services? Where do you go next?

The following seven can help you reach untapped audiences – and, as a bonus, many of them are actually cheaper than Google Adwords or Facebook Ads.

Ad networks are powerful traffic-building tools, as they allow you to place ads on a wide range of sites from a variety of publishers, giving you the potential to reach huge, targeted audiences.

Major sites like Google and Facebook have their own ad networks, but you don’t have to stop there. There are other ad…

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