9 Top Social Media Influencers Marketers Need to Follow

9 Top Social Media Influencers Marketers Need to Follow

9 Top Social Media Influencers Marketers Need to Follow. The days of questioning whether Facebook, Snapchat, Instagram, Twitter, and other social media platforms are legitimate marketing tools are way behind us. Those “in the know” are using social media to share their ideas, businesses, and day-to-day lives. Shonduras has quickly become one of the top social media influencers on the web, most notably via Snapchat. He’s been able to leverage his following to earn revenue for his company in a variety of ways, from keynote speaking to selling merchandise, branded content, and more. Over the years, he’s mastered content marketing, paid traffic, social media marketing, and more to make millions of dollars and share highly valuable products he’s created for the tech and business communities. Her unique Snapchat art is family-friendly and fun, making her one of the most liked and relatable “influencers” on social media. She not only shares the Snapchat names for different people you should be following on her site, but she herself is someone you should follow to learn more about leveraging the platform for your marketing needs. She became one of the first social media influencers and fashion bloggers to work with these high-end brands, and in 2015 she signed a seven-figure deal to be a L’Oreal Paris spokeswoman. With these social media influencers as examples, we challenge you to revisit how you are using social media to market yourself and/or your company.

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9 Top Social Media Influencers Marketers Need to Follow

The days of questioning whether Facebook, Snapchat, Instagram, Twitter, and other social media platforms are legitimate marketing tools are way behind us.

Those “in the know” are using social media to share their ideas, businesses, and day-to-day lives. Some of them are making millions from posting pictures online and uploading vlogs to YouTube, and others are using social media as a major strategy to scaling venture-backed startups.

The following social media influencers are all contributors to a new book called 3 Billion Under 30, brought together by 21-year-old Jared Kleinert, a TED speaker and “go to” marketing consultant for #1 NYT bestselling authors, Fortune 500 companies, and even the United Nations. Who are they, and why should you be following them? Here’s your answer.

1. Jake Paul (@jakepaul)

Jake Paul just turned 20, and yet he has over 17 million social media followers. His videos, which originally were posted on Vine and now span over Instagram, YouTube, Musically, and other platforms, have gained over 4 billion views combined, and Jake has been able to turn his social media stardom into other ventures.

He’s now the founder of TeamDom, which includes investors like Gary Vaynerchuk and Shots Studios (who’s in turn backed by Justin Bieber, Pete Cashmore, and other media titans). He’s also become a successful actor. Companies ranging from Coca Cola, Beats, Universal, and others look to Jake and his “crew” to market their products to millennials and Gen Z’ers.

2. Shonduras (@shonduras)

Shaun McBride, or “Shonduras,” may very well have been the first to partner with a corporation for a sponsored Snapchat story. Disney saw the potential for influencer marketing via Snapchat and decided to work with Shonduras to showcase their parks.

Shonduras has quickly become one of the top social media influencers on the web, most notably via Snapchat. He’s been able to leverage his following to earn revenue for his company in a variety of ways, from keynote speaking to selling merchandise, branded content, and more. Now he’s looking into different ways to push digital content creation to its limits, and have the “Best Day Ever” during all hours in his climb.

Neil Patel is the cofounder of Crazy Egg, Hello Bar, and various other companies. He is also an investor, a writer with a New York Times bestselling book and multiple online columns, and an influential marketing mind for companies ranging from Amazon and NBC to GM, HP, and Viacom.

Neil has been a prolific marketer since his teens, when he was using SEO to help companies earn eight figures in additional revenues annually. Over the years, he’s mastered content marketing, paid traffic, social media marketing, and more to make millions of dollars and share highly valuable products he’s created for the tech and business communities. On his blog you’ll find extensive guides to almost any marketing-related question or process. It’s worth many reads.

4. Virginia Salas Kastilio (@ginicanbreathe)

Brands like BBC, NASDAQ, SoulPancake, and others have a secret weapon in Virginia Salas Kastilio and her consulting firm, which comprises of the top Snapchat influencers all across the world. A “third culture kid” who went to over a dozen different schools and managed over a billion…

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