Baseball Team Will Give Fans Pregnancy Tests at 'You Might Be the Father's Day' Game. The theme of this coming Thirsty Thursday is “You Might Be the Father’s Day,” and the team will be distributing pregnancy tests to fans so that, according to the promotion, “you'll know if you need to return for Sunday's Father's Day game.” The promotion goes on to promise, “It will be an evening filled with suspense, intrigue and manila envelopes.” Entrepreneur spoke with Harold Craw, general manager for the Jumbo Shrimp, about this -- yeah, we’ll say it -- genius idea. On the field, we’re having a rough first half of the season. Where did this idea come from? In our meetings, there’s no such thing as a bad idea. It’s freeform and we encourage everyone to take part. We try to do a lot of tongue-in-cheek things on our Thirsty Thursday game nights, where we get a lot of older college students and young professionals who enjoy some drinks at the game. We generally do things that play off of pop culture songs and funny video clips. At least I did when I was that age! On Sunday, Father’s Day, we’ll focus more on family fun for the whole family.
When the marketing team of AA baseball team the Jacksonville Jumbo Shrimp steps up to the plate, they swing for the fences.
The theme of this coming Thirsty Thursday is “You Might Be the Father’s Day,” and the team will be distributing pregnancy tests to fans so that, according to the promotion, “you’ll know if you need to return for Sunday’s Father’s Day game.”
The promotion goes on to promise, “It will be an evening filled with suspense, intrigue and manila envelopes.”
Entrepreneur spoke with Harold Craw, general manager for the Jumbo Shrimp, about this — yeah, we’ll say it — genius idea.
How are the Jumbo Shrimp doing?
On the field, we’re having a rough first half of the season. We were eliminated from playoff contention for the first half of the season, but the second half starts anew soon. But off the field, we’ve been great. Attendance is up compared to last year and we’ve seen a lot of new fans come through the gates in the first 30 games of this season.
So tell us about You Might Be the Father’s Day….
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