Calling All Content Marketers: Sound Off in Our Content Marketing Planning Survey!

Granted, it might not always feel that way. The current environment we operate in as marketers is a competitive one. But we do have the power to collectively drive our discipline forward, toward greater efficiency and productivity. This begins with sharing knowledge, and improving our understanding of the most prevalent challenges and obstacles being faced. What’s Inside the Survey The idea is to gather data from a wide range of marketers in efforts to form a clear and accurate picture of how today’s content teams operate and where the key opportunities lie. “One thing marketers can do to improve their content planning is stop planning each piece of content. The key to an effective editorial plan is committing to a publishing cadence.” @brennermichael Click To Tweet Topics covered in this quick, five-minute survey: Content planning processes and tools Content team structure and collaboration Content marketing tactics and metrics Insights Content Marketers Will Gain The more responses added from pros in the trenches like yourself, the more useful the results will be. Among the enlightening findings from DivvyHQ’s 2017 Content Planning Report: 64% of respondents cited “developing a comprehensive content strategy” as a top challenge Only 10% identified “creating clear defined objectives” as a successful aspect of planning 58% of respondents said they were “too busy” to collaborate with peers The most utilized content marketing tactics were email (89%), blog articles (88%) and video (80%) 28% of respondents said they do not conduct regular content planning meetings So please, add your voice by filling out the survey. The best part? While you aren’t required to provide an email address, if you do, you’ll receive exclusive early access to the report generated from the aggregated information.