Category: Content Marketing
Content marketing software company BrightEdge moves into larger Cleveland office
Content marketing software company BrightEdge moves into larger Cleveland office.
A Silicon Valley-based software company that opened a Cleveland offi ...
Native Advertising, Content Marketing Will Become More Effective Than Advertising This Year
Native Advertising, Content Marketing Will Become More Effective Than Advertising This Year.
Otremba suggests four trends he feels will become commonp ...
Contently Case Story: For Shutterstock, the Key to ROI Might Just Be the ’90s
Contently Case Story: For Shutterstock, the Key to ROI Might Just Be the ’90s.
To capitalize on pop culture’s fondness for our brightly colored past, ...
Should your business use content marketing?
Should your business use content marketing?.
The reason for this is that your main target audience will undoubtedly be your customers and consumers yo ...
Blogging Trends That Bring Content Marketing Down to Business
Blogging Trends That Bring Content Marketing Down to Business.
In fact, 28% of B2B marketers, and 30% of B2C marketers now say their program has reach ...
The Content Marketer’s Guide to Lead Generation
The Content Marketer’s Guide to Lead Generation.
According to Forbes, 93 percent of B2B marketers claim content marketing drives more leads than tradi ...
Content marketing increasingly utilized as ‘point of entry’ with insightful, original data favored
Content marketing increasingly utilized as 'point of entry' with insightful, original data favored.
Content Marketing Strategy Content may be the driv ...
8 Tools to Enhance Your Customer Experience On Mobile
8 Tools to Enhance Your Customer Experience On Mobile.
Mobile customer service software such as Zendesk is advantageous for your customers and your co ...
The Power Of Content Intelligence In Marketing
The Power Of Content Intelligence In Marketing.
In today’s digital loop, marketers are always changing approaches to reach an audience.
As a result, o ...
It’s Time to Upgrade Your Content Marketing Measurement
The most effective B2B marketers allocate 42 percent of their budget, and the most sophisticated/mature allocate 46 percent.
In fact, today, 80 percen ...