Category: Content Marketing

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What Does An Executive Team Need To Look At For Higher Marketing ROI?

What Does An Executive Team Need To Look At For Higher Marketing ROI?

What Does An Executive Team Need To Look At For Higher Marketing ROI?. To help you see what I mean, here are three major benefits of consistent conten ...
The Best Video Content for Every Step of the Marketing Funnel

The Best Video Content for Every Step of the Marketing Funnel

What has this got to do with video content marketing? How this encourages leads down the funnel: By offering your target audience a surprisingly emoti ...
Are You Paying Enough Attention to Content Design?2

Are You Paying Enough Attention to Content Design?2

But if the water is cloudy, mildly fetid, or smells a little strange, there’s a strong likelihood the horse will take one look and say, “Nay.” The sam ...
7 Content Marketing Secrets to Increase Organic Traffic1

7 Content Marketing Secrets to Increase Organic Traffic1

While creating this content may sound daunting, the following steps will ensure you’re creating viral, epic content in no time. You can use these to i ...
5 Content Marketing Predictions for 2017

5 Content Marketing Predictions for 2017

5 Content Marketing Predictions for 2017. Because that’s how I convinced my boss to start Real Smart Marketing, a video series where top influencers r ...
7 New Podcast Facts and Statistics for 20162

7 New Podcast Facts and Statistics for 20162

Listen to this blog post as a podcast: Each new study shows podcast listenership increasing, and podcasts’ viability as a content marketing vehicle in ...
Are Your Leads Really Prospects for Sales?

Are Your Leads Really Prospects for Sales?

Are Your Leads Really Prospects for Sales?. Even though there are still some that are creating content for content’s sake, the marketers who are succe ...
5 Branded Content Campaigns You Need to Know

5 Branded Content Campaigns You Need to Know

5 Branded Content Campaigns You Need to Know. In January, I wrote about “The 7 Worst Ad Campaigns of 2015” and received great feedback from the commun ...
5 Content Marketing Trends to Put You Ahead of the Pack1

5 Content Marketing Trends to Put You Ahead of the Pack1

The rapid advance of technology forces marketers and creators to reinvent the way they produce content more quickly than ever before, but the goal rem ...
A Marketer’s Guide to Content Curation

A Marketer’s Guide to Content Curation

A Marketer’s Guide to Content Curation. There are five key steps for successful content curation: Identify the topic area Find relevant sources Curate ...
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