Category: Social Media Marketing
16 of the Best Social Media Monitoring Tools
Social media monitoring is the act of monitoring social media for information relevant to your business.
For example, you might want to know about: Br ...
Facebook Announces It’s Merging Messenger, WhatsApp and Instagram
Facebook is planning on integrating the messaging services of WhatsApp, Instagram and Facebook Messenger.
For example, a WhatsApp user could message a ...
5-Step Paid Social Media Campaign for AV Integrators
Here’s how to create a paid social media campaign for your AV integration firm in five steps: Identify your goals.
We’ve talked about how to set goals ...
Social Media Ads: Basics You Need to Know About Each Platform
Keep reading for an overview of social media advertising options on Facebook, Instagram, LinkedIn, Pinterest and Twitter.
Running Social Media Ads on ...
Digital Marketing News: Buffer’s State of Social Report, LinkedIn’s Interest Targeting, Consumer Trust & Twitter’s Emojis
Buffer’s 2019 State of Social Report Buffer recently released its 2019 State of Social report, offering an in-depth look at what digital marketers are ...
Pinterest Ads: A Simple Guide to Set You Up For Success
In fact, 73 percent of Pinners say content from brands makes Pinterest more useful.
Why use Pinterest ads?
Promoted Pins Promoted Pins appear in the h ...
How the Covington High Incident Makes the Case for Social Media Policies
Why having policies for social media is so important Many companies have no interest in getting involved with trending topics, especially when they’re ...
State Of Social
And it appears that those who are using stories are having success: 57 percent of brands believe that stories have been “Somewhat effective” or “Very ...
The 6 Key Ingredients of a Perfect Social Video
Make sure you tailor your video accordingly, just like you would with any other content.
Here are a few quick tips for getting it right: Choose platfo ...
4 Tips for Selling a B2C Social Media Strategy to Your B2B Company
Social Media is a Conversation — So Be Conversational The technical-minded folks you work with may read technical manuals for fun, but even they don’t ...