Category: Uncategorized

The Content Marketer’s Approach to Successful Social Selling and Sales Enablement
Content marketing.
Social selling is the process of developing relationships, via social media, as part of the sales process.
There's no easy answer, ...
7 High-Converting Landing Page Examples for Your Personal Swipe File
Despite only officially converting one person to his faith in six years, Livingstone actively preached in an effort to share his beliefs with the trib ...
3 Ways To Research Companies For Personalized Video Sales Outreach
3 Ways To Research Companies For Personalized Video Sales Outreach.
If you want to get noticed by your prospects today, your outreach must be highly p ...

YouTube Tips: How One Artist Grew His Channel from 0 to 23 Million Views
His business is fueled by YouTube videos, blog posts, and email content—all created by Cochrane from his home studio.
What strategy advice does he hav ...
The Social Media Mistake That Could Have Doomed A Startup
Starting up a business is not difficult.
Succeeding is another matter altogether, as Los Angeles based start-up Atman Tea Co. learned when we pinned o ...
Why Should Webinars Be A Part Of Your B2B Content Marketing Strategy?
These include: Providing relevant and educational information that’s of interest to your target audiences.
Establishing your firm’s expertise and buil ...

Marketing ROI: De-risking the Up-front Investment of Content Marketing and Technology Solutions
Marketing ROI: De-risking the Up-front Investment of Content Marketing and Technology Solutions.
But that won’t make it easy for leadership to green-l ...

Live Desktop Broadcasts, Mid-Roll Video Ads & More: 7 Facebook Changes You May Have Missed
In December 2016, Facebook co-founder and CEO Mark Zuckerberg stated that Facebook has evolved from a traditional social media network into a new type ...

What do marketers need to know about content marketing?
What do marketers need to know about content marketing?.
Creating the right content to engage with customers has become increasingly important.
Resear ...

4 Ways to Build Facebook Lookalike Audiences to Expand Your Targeting
Before you can create a video lookalike audience, you first need to create a custom video audience, which will be the source audience for the lookalik ...