Customers demand faster and better support practically by the day according to Salesforce’s 2017 State of Service report and support organizations are being asked to do more with the same old resources. So, what’s the best possible answer to creating more of an impact for your support goals? Video! Save Time by Replacing Phone and Email with Video Messages Video is much more precise because support agents can record their screen as they perform the action. Agents need only a few minutes to record a just-in-time video and customers need only the same to view it. This allows agents to create and share videos from CRM support responses, automatically ties videos to customer case records, and even triggers actions. For example, if a distraught customer only watches 25 percent of a support video, agents can be notified to reach out. Find More Discussions Share Share this discussion on Twitter Facebook Sort by Best Best Newest Oldest Start the discussion… in this conversation ⬇ Drag and drop your images here to upload them. Attach Log in with or sign up with Disqus or pick a name Disqus is a discussion network Disqus never moderates or censors. Load more comments Powered by Disqus Subscribe Add Disqus to your siteAdd DisqusAdd Privacy SECURITY WARNING: Please treat the URL above as you would your password and do not share it with anyone.

Source: Vidyard

In the ever changing world of support, we know that creating high quality support is becoming harder than ever to execute. What’s the secret to success in this digital era? A truly outstanding customer experience—the kind that evokes heart-eyed emojis and maybe even a slow-clap.

More and more businesses are waking up to this reality but are finding that it’s becoming harder to deliver. Customers demand faster and better support practically by the day according to Salesforce’s 2017 State of Service report and support organizations are being asked to do more with the same old resources. So, what’s the best possible answer to creating more of an impact for your support goals? Video! Video is simple to record, convenient, and adds that personal touch to convey any message.
Marketers and salespeople have long known the explanatory power of video and it’s high time customer support organizations caught up. Why is video so impactful? Because it offers a higher informational throughput than legacy channels such as email, phone, or live chat.

Since video is the future for support, we wanted to make it easy for you to learn the best practices. Below are a few examples of how you can use video to to exceed your support goals.

Save Time by Replacing Phone and Email with Video Messages

Video is much more precise because support agents can record their screen as they perform the action. This leaves zero room for interpretation—it shows rather than tells—and is a huge time saver for both the sender and the viewer. Agents need only a few minutes to record a just-in-time video and customers need only the same to view it. There’s no email writing, rewriting, or editing. There’s no waiting for the customer to return from inactivity during chat support or having to repeat themselves over the phone. Agents can move on to other tickets in the interim.