How to Build the Best Marketing Strategy You Can Using Only Free Tools. From there, you can run these through SEMrush or Google Adwords Keyword Planner for a more thorough analysis of your chosen keywords. However, unlike SEMrush, the Keyword Planner allows you to search for a group of keywords at a time, and gives accurate suggestions for alternative keywords that may perform better for startups. If you aren’t using it to track your web traffic, you are missing out on some of the most important insights into your campaign.” Other free analytics tools include Google Search Console and Google Trends, who offer slightly different features. Grammarly automatically spell checks anything you write or publish in an internet browser. Users can also create campaigns and analyze their success. Hootsuite and TweetDeck also offer free social media management plans, with slightly different options to Buffer. The free GetResponce plan is one of the most prominent email marketing tools allowing you to try for one month free, scheduling them according to your past performance. From developing a website or blog, to managing your leads, and connecting your entire team, there are a number of free digital marketing resources that make every aspect of creating an efficient strategy easier. By making the most of these free tools, you will be able to catapult your startup to success.
As an entrepreneur, it is more important than ever for you to create an efficient marketing strategy. Because startups often have low budgets, finding the right marketing stack that covers the variety of different sectors within a marketing strategy is crucial. Today, it is possible for you to access these tools without spending a dime.
Below, I’ve put together a list of the top free digital marketing resources that will help you maximize your marketing efforts to achieve success.
SEO: Ubersuggest, SEMrush, Adwords, and Yoast
Wincher allows you to track how your website is performing. From there, you can run these through SEMrush or Google Adwords Keyword Planner for a more thorough analysis of your chosen keywords. Both offer free digital marketing resources such as keyword search volumes, relating keywords, competitor analysis for chosen keywords, and projected costs for any future Pay-Per-Click (PPC) campaigns. However, unlike SEMrush, the Keyword Planner allows you to search for a group of keywords at a time, and gives accurate suggestions for alternative keywords that may perform better for startups.
Google’s Analytical Tools
Tracking traffic and analyzing visitor behaviour on your site is crucial to understanding what attracts your target audience and what needs improving. Google Analytics gives you a monstrous amount of information on users that visit your website. With these tools you can track where your traffic is coming from, how long visitors are staying on your page, and even see who is on your page in real-time.
Internet entrepreneur and digital strategist, Abhilash Patel, says that, “Google Analytics is more than just a free tool, it…
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