In-Flight Content Guide: Prepping for Your Content Marketing Expedition to #CMWorld. Are your bags and business cards packed? Got snacks and supplies for the flight? And what about picking a track, and some favorite speakers? Well, according to the latest joint CMI and MarketingProfs research, a full 89% of B2B marketers, and 86% of B2C marketers utilize content marketing. So does that mean that we can finally kick back, and flip on autopilot? Not even close. So, fasten your seat belts, and prepare for the wildest of content rides with our first of three eBooks titled: In-flight Content Guide: Prepping for Your Content Marketing Expedition where our content crew shares their top tips for tackling the ever daunting content strategy! To connect with this content marketing crew of experts in person, be sure to check out the agenda for the 2017 Content Marketing World conference. You can also follow along and participate in conversations via Twitter by using the hashtag #CMWorld, by following CMI on Twitter (@CMIContent) or by subscribing to our blog.
Content Marketing World is closer than you might think and there are so many items to plan for before jet setting to Cleveland in September. Are your bags and business cards packed? Got snacks and supplies for the flight? Uploaded a new oh-so-dapper Twitter photo? And what about picking a track, and some favorite speakers?
To help you prepare for the what you’ll learn (or give you some helpful insights if you’re unable to attend), TopRank Marketing and Content Marketing Institute have partnered to bring you insights from 14 of our most talented “content crew members” that will be speaking at this years conference.
Why?
Well, according to the latest joint CMI and MarketingProfs research, a full 89% of B2B marketers, and 86% of B2C marketers utilize content marketing.
So does that mean that we can finally kick back, and flip on autopilot? Not even close. The same study we found that…
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