17 E-commerce Conversion Hacks That’ll Double Your Conversions
Sites like yours that are trying to get product and content in front of the right people, to get people to opt-in, engage, or buy.
CRO (conversion rat ...
5 Advertising Strategies for Entrepreneurs Coping With Facebook’s Revised News Feed
In early January, the company tweaked the News Feed to emphasize posts from friends and family.
In practice, that means that users will see fewer orga ...
Every Bootstrapping Entrepreneur Can Afford These 3 Basics of a Successful Website
You want your site to provide people with an experience akin to a classy department store that makes customers feel important and taken care of.
You n ...
10 Credible Ways to Show the Media You’re an Expert Worth Interviewing
If you're passionately enthusiastic about what you teach you must be very knowledgeable and skillful in your field, regardless of how long you’ve been ...
Why These People and Brands Are Fed Up With Facebook
People are mad at Facebook, but more so because of what it’s failed to do than what it’s done.
The social media company has become the whipping boy fo ...
Do’s and Don’ts: Online Affiliate Marketing success tips and tricks for beginners
In this article, we will find out all about the basics and benefits of affiliate marketing, how you can get in on the action, the best way to protect ...
Weekend Reading: “Shift Ahead” By Allen Adamson
For the 163rd episode of The Marketing Book Podcast, I interviewed Allen Adamson, co-author with Joel Steckel of Shift Ahead: How the Best Companies S ...
The Business Story Argument: A Working Framework to Pressure Test Your Story
Its usefulness is in how it can help you pressure test an idea for a story you already have.
But if you can pressure test your ideas more quickly, per ...
Snapchat Makes a Play for Influencers: What Brands Need to Know
Brands partner with individuals, or influencers, who boast large and engaged audiences for their social media content.
Influencers, after all, aren’t ...
Can Your Blog Make Money? Here’s How to Predict Your Chances for Income.
In a nutshell, you need to address the three areas of profitability: direct sales, advertising and affiliate marketing.
No matter what monetization an ...