Tag: B testing
6 CRO Mistakes You Might Be Making (And How to Fix Them)
To help save you time and overcome that steep learning curve, here are some of the most common mistakes marketers make with conversion rate optimizati ...
30 Conversion-Boosting Lessons Learned from Viewing 18,250,000 Ads
In all that time, I’ve learned a lot, especially about conversions.
Google itself released an article in 2015 with this wait-what-was-that-again title ...
4 Better Ways to Showcase Testimonials for Your Business
They found that when site visitors were able to see feedback from satisfied customers, sales increased by 34 percent.
It’s not enough to just publish ...
3 Common Leadership Mistakes CMOs Make
Sure, the role of chief marketing officer is designed for those who embrace complex challenges and are invigorated rather than broken down by stress.
...
Disproving Best Practices: The One- vs. Two-Column Form Test
Author: Pamela Vaughan / Source: hubspot.com
A few months ago, I took the stage at Digital Summit Dallas to talk about blog conversion ra ...
Google Analytics and Social Media: What Marketers Need to Know
Author: Michael Stelzner / Source: socialmediaexaminer.com Do you track the return on your social media activity in Google Analytics?
Want ...
4 Ways to Get Big Marketing Results on a Starter Budget
Author: Joseph Pigato / Source: Entrepreneur
Marketing a startup is tough. You have a limited budget, and you don’t benefit from brand re ...
Here’s How to Master Facebook Advertising and Why You Must
Author: Lesya Liu / Source: Entrepreneur
Social media ads are the norm for entrepreneurs both as consumers and business owners, so it’s a ...
How to Split Test Facebook Video Ads
Author: Megan O'Neill / Source: socialmediaexaminer.com Do you want more views for your Facebook video campaigns?
Interested in finding ou ...