Tag: Dun & Bradstreet

14 New Statistics to Help You Build a Better Content Marketing Strategy in 2019

14 New Statistics to Help You Build a Better Content Marketing Strategy in 2019

2018 is coming to an end, bringing with it a wave of marketing trend research. According to new data from CMI and MarketingProfs, both content creatio ...
Digital Marketing News: Facebook’s Keyword Alerts For Groups, YouTube’s Stories, B2B Budget Study, & Social Transparency

Digital Marketing News: Facebook’s Keyword Alerts For Groups, YouTube’s Stories, B2B Budget Study, & Social Transparency

Facebook’s Testing New ‘Keyword Alerts’ for Groups Facebook has begun testing a Groups feature allowing administrators to receive alerts for keywords, ...
Step Right Up! 8 Content Promotion Showstoppers For 2019

Step Right Up! 8 Content Promotion Showstoppers For 2019

Below we explore eight helpful tactics used by some of the best in the business when it comes to the art of promoting your content, with methods that ...
How Dell, SAP and Dun & Bradstreet Collaborate with Influencers to Scale Successful B2B Content #MPB2B

How Dell, SAP and Dun & Bradstreet Collaborate with Influencers to Scale Successful B2B Content #MPB2B

The panel was led by TopRank Marketing CEO Lee Odden and included the following rockstar marketers: Luciana Moran – Senior Vice President, Content & C ...
Digital Marketing News: Haptic Marketing, Twitter’s Ranked Feeds, B2B’s ABM Challenges, & YouTube’s Vertical Video Ads

Digital Marketing News: Haptic Marketing, Twitter’s Ranked Feeds, B2B’s ABM Challenges, & YouTube’s Vertical Video Ads

The Power of Micro-Influencers [Infographic] A look at the benefits of working with highly-targeted audiences, and how micro-influencers can work to b ...
How B2B Marketing and Sales Teams Are (and Aren’t) Using Data

How B2B Marketing and Sales Teams Are (and Aren’t) Using Data

Only about half of B2B marketing decisions are made using data, according to recent research from Dun & Bradstreet and Forrester Research. The report ...
How B2B Companies Are Using Marketing Automation

How B2B Companies Are Using Marketing Automation

How B2B Companies Are Using Marketing Automation. More than three-quarters (78%) of B2B organizations are using marketing automation tools, according ...
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