Tag: Entrepreneurship
9 Ways to Dominate Marketing in Less Time
If you don’t spend time marketing your business, it can’t grow.
When you have a plan, your marketing efforts will become more effective and less time- ...
Preparing a Security Token Offering? Here’s Your Marketing Playbook.
As the SEC comes closer and closer to a crackdown on the “utility” tokens that function as unregistered securities, a new breed of token is emerging: ...
How to Qualify the Right Leads for Phone Calls
You don't want more leads -- you want more qualified calls.
And if you are an entrepreneur who sells high-ticket offers to a sophisticated audience, i ...
An Insider’s Guide to Keeping Your Video Budget in the Black
Modern brands need to know not only what kinds of videos to make, but also how to shoot them without blowing the budget.
Video can make you a marketin ...
An Insider’s Guide to Keeping Your Video Budget in the Black
Modern brands need to know not only what kinds of videos to make, but also how to shoot them without blowing the budget.
Video can make you a marketin ...
Pitching 101: Reaching Out to the Media and Getting Them to Bite
To help you get the coverage you’re looking for, I asked Jason Feifer, the editor-in-chief of Entrepreneur magazine, to share his thoughts on the subj ...
Becoming a Brand: Here’s How to Market Your Startup Well Before You Launch.
You started with an idea for a highly useful product or service, then went through countless iterations of your idea, refining it to near perfection.
...
How Your Company’s Logo Influences Purchase Decisions
What follows is a deeper look at the psychology of logo design, in terms of fonts, shapes, lines, colors and composition -- and how these elements aff ...
3 Key Changes to Facebook Advertising After a Year of Scandal and Regulation
Two of the most important events in 2018 in terms of online data use include the EU’s General Data Protection Regulation (GDPR), which came into effec ...
The Steps You Should Take If You Want to Build Business Off Referrals
So, you want referrals and you want them now?
I’m often asked, “How long does it take for people to receive referrals from their network and how do we ...