Tag: Marketing automation
Many Australian marketers think content marketing is the most effective tactic to drive sales and leads
Many Australian marketers think content marketing is the most effective tactic to drive sales and leads.
A shopper walks past a small retailer selling ...
How to Choose the Right Marketing Automation Platform for You
How to Choose the Right Marketing Automation Platform for You.
These tools include the functionality of midgrade tools but in addition, boast CRM and ...
6 Questions to Ask Before Drafting Your 2017 Content Marketing Plan
6 Questions to Ask Before Drafting Your 2017 Content Marketing Plan.
The most recent data from the Content Marketing Institute suggests that it will b ...
7 Marketing Automation Mistakes You Can’t Afford to Make
What Is Marketing Automation?
7 Common Marketing Automation Mistakes (And How to Fix Them) 1) You’ve invested in marketing automation without an inbou ...
The top 7 marketing tools and apps for Salesforce
The top 7 marketing tools and apps for Salesforce.
Here are our picks in direct order of the top Salesforce marketing apps and tools from this year's ...
The Best of the Best: 2016 Video Marketing Awards
So, across 9 categories, and 9 extraordinary companies doing great things with video, here are your 2016 Video Marketing Award winners!
The videos wer ...
How to Fix a Broken Lead-Nurturing Strategy
And more importantly, what can marketers do to be more successful?
Automate or prospect?
While much of that work can be outsourced, it does increase c ...
Why Powerful MSPs Need Email Marketing Automation Tools
Why do MSPs need email marketing automation tools?
Overall, automating your marketing efforts enables you to deliver timely, targeted emails without t ...
How this fintech startup is improving content marketing and lead generation
Neu.Capital co-founder, Joshua Khoddami, told CMO lead generation activity had been going on for 14 months.
Khoddami said the big benefit is having al ...
5 Ways to Improve Customer Retention with Marketing Automation Tools
5 Ways to Improve Customer Retention with Marketing Automation Tools.
In other words, they’ve cycled through the buyer’s journey once and they’re read ...