Tag: Marketing

Check Out Facebook’s SXSW Activation Highlighting Its Many Advertising-Based Services
Facebook on Sunday opened up its South by Southwest activation to showcase many of the tools, insights and services it offers to marketers.
The compan ...

Ad Agencies Are Building Out Their Own Consultancies to Better Compete for Digital Dollars
Ad Agencies Are Building Out Their Own Consultancies to Better Compete for Digital Dollars.
As consulting and IT firms continue to acquire agencies an ...

How a Mix of Confiscated Weapons Porn and Humor Has Made the TSA an Instagram Marketing Superstar
Curtis “Bob” Burns is an unlikely social media guru.
He’s middle-aged, lives in Ohio and works remotely for the TSA.
Yes, that TSA, the Transportation ...
![Content Marketing: Making a Difference that Sells [Podcast] Content Marketing: Making a Difference that Sells [Podcast]](http://www.marketinghub.today/wp-content/uploads/2017/03/content-marketing-making-a-difference-that-sells-podcast.png)
Content Marketing: Making a Difference that Sells [Podcast]
Content Marketing: Making a Difference that Sells [Podcast].
Episode 55 of Landscape Digital Show reveals how to use content marketing to sell more bu ...

The Dominance of Mobile Marketing Is Complete
Mobile marketing is dominating the marketing world right now.
As devices become more and more prevalent today, mobile marketing becomes that much more ...

How to Make Great Content for Your Buyer’s Journey
Sales is when you talk about yourself as the best solution.
For this reason, marketers should focus on talking about their clients’ problems and offer ...

4 Marketing Lessons Entrepreneurs Can Learn From April the Giraffe
April the Giraffe.
April is a powerful woman, as I assume most pregnant women are.
You frequently forget there are things you find common and ordinary ...

Research: Outbrain Releases The Global State of Content Marketing
The firm just released a massive undertaking — its new State of Global Content Marketing report — and the overall message is that 2016 was a big year ...

Fixing the ROI Problem with Influencer Marketing
Fixing the ROI Problem with Influencer Marketing.
Its durability is a testament to its potential power to drive engagements and sales.
From the outsid ...

3 Things the Most Advanced Marketers and Their Agencies Are Doing Today
3 Things the Most Advanced Marketers and Their Agencies Are Doing Today.
‘Which part of the media campaign worked best?
It’s easy to justify pouring m ...