Tag: Marketing

Are Your Leads Really Prospects for Sales?
Are Your Leads Really Prospects for Sales?.
Even though there are still some that are creating content for content’s sake, the marketers who are succe ...

5 Content Marketing Trends to Put You Ahead of the Pack1
The rapid advance of technology forces marketers and creators to reinvent the way they produce content more quickly than ever before, but the goal rem ...

10 Ways Content Marketing and Sales Teams Can Work Together
10 Ways Content Marketing and Sales Teams Can Work Together.
Too many companies keep their marketing and sales separated into two teams.
They don’t co ...

Charity Marketing on WeChat: Father Cashes In On Sick Daughter
Charity Marketing on WeChat: Father Cashes In On Sick Daughter.
A father raising over 290,000 US$ in donations for his sick daughter via Chinese socia ...

5 Disruptions to Marketing, Part 1: Digital Transformation
5 Disruptions to Marketing, Part 1: Digital Transformation.
These five disruptions are: Digital transformation redefines “marketing” beyond the market ...

10 Small Business Tips for SEO, Content Marketing and More
10 Small Business Tips for SEO, Content Marketing and More.
When it comes to marketing a small business, there are many different methods you can use. ...

Pinterest Launches Rotating Showcase: This Week in Social Media
Pinterest Launches Rotating Showcase: This Week in Social Media.
To help you stay up to date with social media, here are some of the news items that c ...

This Week in Content Marketing: Could Brands Cure Traditional Media’s Run to Eyeballs?
This Week in Content Marketing: Could Brands Cure Traditional Media’s Run to Eyeballs?.
In this episode, Robert and I get together IRL and discuss Air ...
Demonetisation: A marketing opportunity for digital payment companies
Brands across sectors have increased their marketing spends by 50-70% to promote digital transactions.
Mobile push notifications and SMS have emerged ...
TrackMaven Launches ROI Attribution for Social Media and Content Marketing
TrackMaven Launches ROI Attribution for Social Media and Content Marketing.
Photo - The new capabilities mark a watershed moment for marketers.
Accord ...