Tag: Public relations

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22 Things You Wish Marketers Would Stop Doing on Social Media

22 Things You Wish Marketers Would Stop Doing on Social Media

To make that scrolling less frustrating – and to help brands and marketers make social media a better place to scroll – we asked your fellow Content M ...
How to Send a PR Pitch That Resonates During a Major News Cycle

How to Send a PR Pitch That Resonates During a Major News Cycle

Even if a major story dominates homepages and feeds, there are still ways to find an unexpected news peg to strengthen your PR pitch. Adjust your time ...
A Guide to Social Media Sentiment (Includes 5 Sentiment Analysis Tools)

A Guide to Social Media Sentiment (Includes 5 Sentiment Analysis Tools)

Enter: Social media sentiment. Social media sentiment is the attitude and feelings people have about your brand on social media. Measuring social sent ...
Is April Fools’ Day Worth the Risk for Brands?

Is April Fools’ Day Worth the Risk for Brands?

Is celebrating April Fools’ Day a good idea for content marketers? If your brand thinks of April Fools’ as a one-day joke, don’t do it. While we don’t ...
3 Fast Ways To Get Good Press

3 Fast Ways To Get Good Press

Image credit: Mihajlo Maricic/EyeEm | Getty Images Opinions expressed by Green Entrepreneur contributors are their own. This unusual circumstance has ...
16 Tips to Succeed With Organic PR Outreach

16 Tips to Succeed With Organic PR Outreach

Interestingly, they called the PR company instead of the client, which shows there was a direct relationship between the nomination and the PR efforts ...
3 Things Franchises Should Know About Hiring a PR Firm

3 Things Franchises Should Know About Hiring a PR Firm

Here are three stories about finding the right chemistry. So it’s important that our clients tell us everything about their goals and about their idea ...
How to Increase Your Brand Exposure in 2018 with Public Relations

How to Increase Your Brand Exposure in 2018 with Public Relations

How are you managing the reputation of your company? That’s why every business needs to have a public relations strategy in 2018. Differences between ...
This Company Constantly Reinvents Itself to Stay Fresh After 18 Years in Business

This Company Constantly Reinvents Itself to Stay Fresh After 18 Years in Business

Agency H5 is a marketing communications and PR firm specializing in storytelling and brand strategy. Founder and CEO Kathleen Henson found it to be ch ...
How to Get Content Marketing Wrong? Think Like a PR Person

How to Get Content Marketing Wrong? Think Like a PR Person

Difference between PR and content marketing Public relations, as defined by the Public Relations Society of America, is “a strategic communication pro ...
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