Tag: Search engine optimization

The SEO Elevator Pitch – Whiteboard Friday
If you don't have a solid elevator pitch for describing your job, this is the Whiteboard Friday for you!
He tweeted, "Hey, I meet with a lot of develo ...

Forgetting Resolutions and More Practical Content Marketing Advice
It’s the season when lots of well-meaning people set resolutions for the new year.
It’s a key trait of the 1% of content strategies that he describes ...

How to Write Blog Posts Faster Without Sacrificing Quality
I write a ton of blog posts.
With all my in-depth and informative guides backed up with good research, people assume it takes me 10 hours to write one ...

The Ultimate Keyword Research FAQ + a Step-by-Step Tutorial
In this article, I will walk you through the process of keyword research, from start to finish, offering tools, templates and tips on how to discover ...

Year in Search: the top Google Search trends for 2018
Here are the most popular search trends of 2018.
People search for good According to Google, the world was searching for “good” in 2018 in a higher fr ...

Is SEO Dead Or Is It Just Evolving?
Revolution not Evolution It could be argued that any argument to do with SEO is down to mere evolution.
For the Google optimists out there, it could b ...

SEO Professionals: Why You Should Guarantee SEO Results
We all know that SEO professionals who offer guaranteed rankings are either shady characters or magicians (or maybe both).
However, though no one can ...

The Key to SEO & Content Marketing Success: Understanding Search Intent
It starts by understanding there are different types of intent.
From there, there are steps you can take to create a more data- and intent-informed SE ...

15 Free Google Tools That Will Enhance Your Marketing Strategy
With so many people using Google to search for information online, it’s more important than ever for businesses to understand the Google algorithm.
I’ ...

3 Big Lessons from Interviewing John Mueller at SearchLove London – Whiteboard Friday
So I got to interview John on stage, and, as many of you may know, John is a webmaster relations guy at Google and really a point of contact for many ...