Tag: TopRank Marketing
Design for Dummies: 5 Tips to Liven Up Your Written Marketing Content
I’m not a designer.
These apps are usually free up to some level, and offer efficiencies like drag-and-drop editing and templates.
It’s sharp and simp ...
Becoming a Better Marketer by Embracing Your Passions Outside the Office
We spend so much of our time each week alongside our coworkers, but are often unaware of the interests and side hustles that drive them outside of the ...
Building Better Influencer Relationships: 7 Cues Marketers Can Take from Sales1
And you can’t make friends if you don’t know who you’re contacting.
That’s why most sales teams use a customer relationship management (CRM) tool to k ...
5 Reasons Why B2B Content Marketing Works & 5 Reasons It Doesn’t
Buyers are increasingly self-directed in their research and purchasing decisions, taking their questions to search engines to find answers.
Successful ...
5 Reasons Why B2B Content Marketing Works & 5 Reasons It Doesn’t
Buyers are increasingly self-directed in their research and purchasing decisions, taking their questions to search engines to find answers.
Successful ...
32 B2B Content Marketing Case Studies for 2018
Results: Reached 1,884 potential prospects 42.8% open rate
With over 60 pieces of content and an extensive social media campaign, it is the single big ...
A Non-Agency Guy Reflects His First Year at TopRank Marketing
I’ve been there and I’m sure many of you have as well — especially if you work in digital marketing, which can often be a fast-paced, demanding, and s ...
3 Reasons B2B Marketers Need Optimized & Influencer Activated Content
If buyers are not engaging with brand social media and content, then where is their attention?
This is not a new question and the way we’ve been findi ...
The Evolution of Influencer Marketing: A #CMWorld Chat with Lee Odden
Influencer marketing is about elevating your brand and creating exposure by leveraging the voice of others.
But how do you get the most value from you ...
4 Integrated Content Marketing Insights From the Trenches of Online Dating
As a marketing copywriter who’s working day in and day out to woo my audience with clever prose and charming insights, it’s my job to make a great fir ...