Top Online Video Creators Across Social: October 2016. Or that the top 100 video brands and creators together generated 55.3 Billion total cross-platform views last month? Each month, we will highlight the most watched video creators across YouTube, Facebook, Vine, and Instagram, and confirm the viewing figures for the top channels and accounts via Tubular's ranking leaderboards. This month, take a look at not just who is on top of the charts, but what type of content they are making. Top Online Video Creators: October 2016 UK entertainment content publishers, UNILAD and The LAD Bible maintained their #1 and #2 spots from last month with 3.2B views and 2.8B views respectively. Tasty ranked #4 spot with 1.5 Billion views followed by 5 Minute Crafts at #5 with 1.1 Billion views. Top 10 Most Watched Video Creators October 2016 (Data via Tubular). Two of its main properties, Tasty and Nifty, are featured in the Top 25 leaderboard. The two properties generated 2.4 Billion views, which along with its other channels, made BuzzFeed the most watched media brand last month. Take this example, from Tasty's most watched Facebook video of last month which generated 91.7M views, and 3.1M engagements.
Did you know there were nearly 451 billion video views generated across the 4 major social video platforms in October 2016? Or that BuzzFeed, The LAD Bible, The Daily Mail, and Now This were some of the top online video creators across any of those social networking sites? Or that the top 100 video brands and creators together generated 55.3 Billion total cross-platform views last month? These videos had an average V30 (views per video in 30 days) of 5 Million and an average ER30 (engagement rating in 30 days) of 1x, with 1x representing average engagement.
Each month, we will highlight the most watched video creators across YouTube, Facebook, Vine, and Instagram, and confirm the viewing figures for the top channels and accounts via Tubular’s ranking leaderboards. The data will shine a spotlight onto the brands and independent creators who are generating the most video views across some of the world’s biggest social video networking sites. This month, take a look at not just who is on top of the charts, but what type of content they are making. Based on this list, there is a noticeable trend for what type of content works best on which platform right now.
Top Online Video Creators: October 2016
UK entertainment content publishers, UNILAD and The LAD Bible maintained their #1 and #2 spots from last month with 3.2B views and 2.8B views respectively. This month, Viral Thread, an entertainment channel owned by Jungle Creations, beat Tasty to the #3 spot with 1.6 Billion views. Tasty ranked #4 spot with 1.5 Billion views followed by 5 Minute Crafts at #5 with 1.1 Billion views.
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