Opinions expressed by Entrepreneur contributors are their own. Young talks about starting from the bottom and working her way up from there, including at many larger ad agencies. She made the connection while working in advertising that each campaign needs to be distinct to get a customer's attention. With unique copy and creative elements, a campaign could truly come together with the resources of an ad agency. If all the copy, visuals and messaging are derived from strong consumer insights, then you've got a strong campaign. Siu points out establishing good habits as part of their daily lives is something most successful entrepreneurs do. Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre. EN is partnered with hundreds of top YouTube channels in the business vertical. Click here to become a part of this growing video network.
Opinions expressed by Entrepreneur contributors are their own.
In this latest video with CMO of Outdoorsy Jen Young, Entrepreneur Network partner Eric Siu takes things down a more perosnal route by examining what it takes to run a multimillion-dollar business. Young started in direct and digital marketing. Young talks about starting from the bottom and working her way up from there, including at many larger ad agencies.
She made the connection while working in advertising that each campaign needs to be distinct to get a customer’s attention. With unique copy and creative elements, a campaign could truly come together with the resources of an ad agency. Moreover, Young discovered the basis of a terrific campaign is consumer insights. If all the copy, visuals and messaging are derived from…
COMMENTS