What to Cut from Your Social Media Vocabulary

What to Cut from Your Social Media Vocabulary. What engages readers now will annoy them later. Even something as simple as the words you use can have a big impact on how followers perceive you and whether they will engage with you. Here are a few words and phrases you should cut from your social media vocabulary if you want to get results: Trendy Lingo But saying things like “on fleek” and “I can’t even” makes you look like you’re cool and up with the times, right? Jargon Jargon is like the trendy lingo of the business world. You want to engage people on social media and make them feel like they are part of the conversation – you don’t want to make them feel alienated and confused. Jargon includes words like “synergy” and “millennial.” People who are in your field may understand it, but newcomers and outsiders won’t. Instead, they call themselves a “marketing rock star” or a “content maven.” Or instead of an IT technician, you refer to yourself as a “digital wizard” or a “computer guru.” Many people think these creative titles make them seem more talented and more excited about what they are doing. Stop using the made-up titles and just stick to what you are. If you want to truly connect with your social media followers, you will get rid of these words in your posts and focus on genuine claims, promises and emotions.

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Social-Media-Vocabulary

Social media can be a fickle mistress.

What’s trendy today will be passé tomorrow. What engages readers now will annoy them later. What makes you seem cool and edgy now will make you seem clueless and hokey later.

Even something as simple as the words you use can have a big impact on how followers perceive you and whether they will engage with you.

While the words you use are important, it is almost more important to know what words not to use. Here are a few words and phrases you should cut from your social media vocabulary if you want to get results:

Trendy Lingo

But saying things like “on fleek” and “I can’t even” makes you look like you’re cool and up with the times, right?

No. Not unless you actually understand how to use these terms properly (which you probably don’t if you’re not in high school) and not unless this style of speech actually fits with your brand image.

Can you image Fortune saying that their annual 500 list was “on fleek?” No. And if they did, they’d probably lose a whole lot of serious readers.

You also make a blunder when you say something dumb in an attempt to be cool, like suggesting that parents and their children “Netflix and chill” while enjoying your popcorn. (Don’t know what that means? Look it up and see why you should never use it.)

Get rid of words and phrases like bae, on fleek, turnt, I can’t even, lit, and fam. Stick with what you know works and leave it to brands like Buzzfeed to be the trendsetters.

Jargon

Jargon is like the trendy lingo of the business world. No one knows what you’re talking about unless they are part of the in crowd.

You want to engage people on social media and make them feel like they are part of the conversation – you don’t want…

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