Why 2017 Is the Year to Take Snapchat Seriously [Infographic]

Why 2017 Is the Year to Take Snapchat Seriously [Infographic]. Here at HubSpot, we're not shy about our fondness of Snapchat. Heck, we even devoted an entire day to recruiting via Snapchat. But maybe not everyone is as crazy about the app as we are. Personal feelings aside, it's time to start taking it seriously. It's shown a 12% average year-over-year increase in revenue since 2014, and is estimated to earn just short of $1 billion is 2017. Why is it worth so much? In fact, content posted to the app gets, in total, 10 million views every day. So, are you ready to start listening and watching, too? Think about what these figures might mean to your own organization -- and start snapping.