This way videos and imagery can be shared to social media and used to promote the team environment of a brand. Here is our favourite way to celebrate this fun holiday for businesses and social media managers. But now businesses and brands can too. Something to consider for your own brand, or a brand you manage as well. Don’t we just love them? Celebrate Mums in the Business Space Looking for a holiday campaign to celebrate the powerful mums in your business world? Here are our top holiday campaign ideas for National Bike to Work Day. Get creative with your social media content to celebrate all things knock-off time. Here are our top social media holiday campaign ideas for this one. Consider sharing how your brand uses social media to connect, entertain and inspire your audience.
As April rolls around, that’s one-quarter of the year gone – poof!
If you missed March’s big days (think: International Women’s Day) or February’s loved-up highlights, it’s time to get serious about hashtag holiday campaigns over the next quarter.
We’re bringing you inspiration and ideas for how your brand or business can celebrate big holidays in the online space over the coming months. And if you’re a social media manager, here are some ideas for your client’s accounts, too.
Dive into our vault of holiday campaign ideas to accelerate your business’s impact in April, May and June 2019.
April Holiday Campaign Ideas
3 – National Walking Day – Wednesday | #NationalWalkingDay
Kicking off our hashtag holiday campaign roundup and the first hump day of the month, a casual stroll to the office sounds alright to us (unless you’re an arduous commute away, and in that case, walking from the train stop seems like a more reasonable alternative). Here’s our top pick for campaign ideas to celebrate the walkers among us.
Giveaways for Health Brands
Giveaways are a great way to celebrate National Walking Day and can help to build hype in the days leading up.
Steps Counter Competition
Encourage your audience to use a branded hashtag on Instagram to share their step counts and enter your competition. May the best stepper win!
Walking to Work Captures
Try out a walking lunch break, or encourage your clients or customers to. This way videos and imagery can be shared to social media and used to promote the team environment of a brand.
Fashion Brand’s Footwear Showcase
Taking ‘footage’ to a whole new level, if you or your client’s brand is within the fashion industry, using National Walking Day to share footwear content. Whether in catwalk-style, moonwalking, swaggering or dancing – get creative!
11– National Pet Day – Thursday | #NationalPetDay
Pet lovers unite! Yes, there really is a hashtag holiday dedicated to all things pets and we’re all about it. No matter if your business has an office pet, your clients are in the eco-friendly space or you schedule content for an ethical business who appreciates a healthy dose of fur baby love. There’s a holiday campaign for every pooch or puss to celebrate.
Lookalike Posts
It’s no secret that owners begin looking like their furry friends after a while. And it can make for hilarious content too. Golden Pets Animals did a great job of this last year with owners posing with their fur babies.
Do you manage social media accounts for fashion brands, photography or artistic businesses? This could be a great introduction to April’s content.
Animal-Friendly Brands Sharing Values
If your business doesn’t test on animals (or you manage animal-friendly accounts), share this insightful information with audiences. By connecting ‘no animal testing’ with the concept of pets, audiences may feel a closer connection with the brand. This day also acts as a clever way to connect with ideal clients who are passionate about animal rights by using this trending hashtag.
Creative Businesses Getting Artsy with Pets
National Pet Day is the perfect time to flex your creative brilliance. Think: drawings, flash pet portrait sales or pet shaped food specials. Try sharing video content of the artwork in creation mode, those dog face pancake imprints or simply pet photos with the artistic piece beside it.
16 – National Stress Awareness Day – Tuesday | #StressAwarenessDay
Business owners and social media managers are no strangers to stress. So it’s time we started conversations about it! Here are our top hashtag campaign ideas to melt those stressful feels into oblivion.
Permission to Take it Easy
We love Laura Jane Illustration’s take on National Stress Awareness Day. Giving audiences anti-stress ideas is a clever way to offer value, and if you’re smart about it, entertainment too.
Sked Social allows you to create Canva graphics straight from the content upload screen. This means you’re able to design branded infographics, inspirational quotes and more within a few clicks. Take inspiration from Laura Jane Illustration’s graphic and create your own with a unique twist.
‘You-Time’ Flat Lays
Businesses need time-out too. Capture content that celebrates the slow down. Flat lays are a beautiful way to showcase what downtime looks like for a business.
Gather up books, coffee mugs, candles and a killer Spotify playlist, for example. Or include key relaxation elements in posts – such as tranquil getaways and beachside picnics.
16 – National Wear Your Pajamas to Work Day – Tuesday | #PJDay
Who doesn’t love throwing on some jammies and getting all cozy? No one, that’s who! And National Wear Your Pajamas to Work Day separates the brave from the rest! Here is our favourite way to celebrate this fun holiday for businesses and social media managers.
Humanise Brands with PJ Pics
Thorough social media strategies work to create a holistic representation of brands. So, of course, that includes showcasing a brand’s personality. No matter your industry, office situation or workplace. Follow in the footsteps of Teeth Talk Girl and ‘don your finest, daggiest or most ridiculous set of PJs to work for the day. Tuesday just got a whole lot comfier.
23 – National Picnic Day – Tuesday | #NationalPicnicDay
Sure, the teddy bears had their own picnic. But now businesses and brands can too. National Picnic Day celebrates the outdoors, snacks and midday lazing. What’s not to love? But on top of this (as if the day couldn’t get any better), we’ve rounded up our favourite holiday campaigns to celebrate with your basket in tow.
Bring Inside Businesses Outside
For businesses cooped up in offices, National Picnic Day gives good incentives to get out amongst the great outdoors. Better yet, brands are able to showcase products under the beautiful dappling of forest trees. Extend-it Hair took last year’s picnic campaign outdoors last year and we love it.
Let’s say you’re an eco-friendly coffee brand. Try teaming your product with other complementary picnic businesses. For example, reusable Tupperware, thermoses and ethically-made picnic rugs.
Tech brands can get in on the action too. For example, if you’re a web developer all about that #techlife – share the brand’s favourite portable speaker, designed to take picnics up a notch.
Beauty brands could promote their favourite sunscreens and after-care treatments while sharing information about their own products. And fashionistas could hero particular pieces from their collections like hats, long sleeve shirts and linen wear.
Get creative with your content to shine new light on how you fit into the lifestyle elements your ideal customers share.
30 – National Honesty Day – Tuesday | #NationalHonestyDay
We all like to think brands are pretty honest. And National Honesty Day, is your business’s chance to have a bit of fun, push boundaries and spark massive engagement.
Two Truths and a Lie
If you’ve ever published a ‘five facts about me’ post, you’ll know that all types of people love to get in on the conversation. But a clever way to celebrate National Honesty Day is to mix things up.
Try sharing two truths and a lie, encourage the audience to guess which one is false and watch the conversation roll on. This can be an interesting engagement booster and a way to draw closer human connections between brands and audiences. Just don’t forget to check back in to reveal the correct answer!
Poke Fun at Your Brand to Celebrate National Honesty Day
Playfully boasting about a brand’s excellence can feel a little bit bleugh. But luckily for you, National Honesty Day gives one great excuse. We are all about Gino’s Eat’s take on getting honest with their audience. Something to consider for your own brand, or a brand you manage as well.
May Social Media Hashtags 2019
8 – National Receptionist Day – Wednesday | #NationalReceptionistDay
Answering phones, running your photocopies and in some cases – being the first point of contact with your brand. Here’s a day to showcase how much you appreciate your front-desk superheroes.
Celebrate your Staff
Share imagery that heroes your receptionist and give insights into their role in your company. This will help to humanise your brand while spreading feel-good vibes.
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