Vidyard Selected as Finalist for MIT Sloan CIO Symposium’s Innovation Showcase

Vidyard Selected as Finalist for MIT Sloan CIO Symposium’s Innovation Showcase

Source: Vidyard Vidyard Recognized as Video for Business Innovator “If a picture is worth 1000 words, imagine the power of video. Vidyard’s video pl

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Vidyard Recognized as Video for Business Innovator

“If a picture is worth 1000 words, imagine the power of video. Vidyard’s video platform for business enables organizations to engage their audience and accelerate business results. With Vidyard, marketing teams can increase leads, sales teams can create more opportunities and customer service teams can achieve higher customer satisfaction,” says Jeff Loeb, chief marketing officer at Vidyard. “Over 75,000 professionals use Vidyard to create, host, personalize, monetize and measure their business videos. It’s truly innovative.”

Vidyard helps marketing, sales, support and management teams create, share, monetize and measure video. Marketing and sales teams accelerate sales cycles by creating personalized and interactive video that drives engagement, captures leads and guides the buyer’s journey. Audience engagement data is passed to sales reps via marketing automation platforms (MAP) including Salesforce, Marketo, Eloqua, HubSpot and more. This enables reps to focus on highly engaged and educated prospects and have more targeted and relevant conversations. Global leaders, including Microsoft, McKesson, Lenovo, Cision, Citibank, Dynatrace, MongoDB and Sharp, power their video engagement strategies with Vidyard. Customers can also download Vidyard’s free Chrome extension, ViewedIt for screen, voice and webcam recording so that sharing and tracking personalized videos is easy.

“It is with great honor that we recognize these 10 companies for our 2017 Innovation Showcase,” said Anton Teodorescu, co-chair of the Innovation Showcase. “The Symposium provides an opportune environment for these early-stage companies to form valuable partnerships with CIOs and a platform to demonstrate their technologies that are building…

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