Small Business Saturday Kit Offers Easy-to-Use Marketing Tools

Small Business Saturday Kit Offers Easy-to-Use Marketing Tools. To help businesses get ready for Small Business Saturday on November 26, American Express has compiled a toolkit featuring a collection of links to downloadable marketing materials, including logos, banners, social media posts, a press release template, and more. The toolkit aims to make it easy for participating small businesses to promote Small Business Saturday to fellow business owners, consumers, and employees. In addition to providing materials to easily promote Small Business Saturday, American Express is encouraging cardholders to shop small during the holiday season by offering two times the points on purchases made at small retailers. The promotion runs from now through the end of the year for cardholders who enroll their cards in the program. See the full list of eligible credit cards here. Downloadable resources for Small Business Saturday, including the new marketing toolkit, can be found in the Small Business Saturday Designs & Downloads folder on BookWeb. Love where you shop,” as well as handouts for fellow small business owners to encourage participation A “Show love, #shopsmall” heart to signify support for small businesses Social media posts to rally small businesses and consumers on Facebook, Twitter, and Instagram Banners for websites, blogs, or social media Sample e-mails to fellow business owners, consumers, and employees A press release template The toolkit also includes tips for how to get other small business owners excited about Small Business Saturday and ideas for how to include employees, consumers, and communities in the festivities. On November 26, the Saturday after Thanksgiving, small retailers across the nation will celebrate Small Business Saturday and indie booksellers will be participating in the fourth annual Indies First. For more information about Small Business Saturday and the Shop Small movement, visit the American Express Frequently Asked Questions page.

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To help businesses get ready for
Small Business Saturday
on November 26, American Express has
compiled a toolkit featuring a
collection of links to downloadable marketing materials, including
logos, banners, social media posts, a press release template, and
more. The toolkit aims to make it easy for participating small
businesses to promote Small Business Saturday to fellow business
owners, consumers, and employees.

In addition to providing materials to easily promote Small
Business Saturday, American Express is encouraging cardholders to
shop small during the holiday season by offering two
times the points
on purchases made at small retailers. The
promotion runs from now through the end of the year for cardholders
who enroll their cards in the program.
See the full list of eligible credit cards here
.

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