Category: Content Marketing

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17 No-Cost Ways Writers Can Extend Reach of Their Editorial

17 No-Cost Ways Writers Can Extend Reach of Their Editorial

How do you know what your best content is? Include links to your best posts within blog posts Have great posts you want to share more widely? Here is ...
The 5 Ingredients of Content That Supercharges Your Advertising Effort

The 5 Ingredients of Content That Supercharges Your Advertising Effort

Advertisers have learned that it’s no longer enough to educate the content consumer. Through branded content, advertisers have the opportunity to real ...
5 Ways to Make a Strong Impression With Every Audience

5 Ways to Make a Strong Impression With Every Audience

The second strategy is to always make sure to have the promoter, event organizer or whoever is the top authority at the event introduce you. There is ...
10 Things You Must Know Before Cold-Pitching Big Publications

10 Things You Must Know Before Cold-Pitching Big Publications

Even if you haven’t written for any major websites, make sure your pitch includes a list of your qualifications and links to any content you have had ...
Who Should Be in Charge of Producing Content?

Who Should Be in Charge of Producing Content?

When it comes to creating content, most companies leave it entirely to a small team to manage everything. Organization-wide content creation is so imp ...
Getting to know a #CMWorld 2017 attendee: Trevor Yager

Getting to know a #CMWorld 2017 attendee: Trevor Yager

Getting to know a #CMWorld 2017 attendee: Trevor Yager. Like so many Content Marketing World attendees, Trevor’s business has adapted over the years. ...
How to Build a Better WordPress Website … One Week at a Time

How to Build a Better WordPress Website … One Week at a Time

How to Build a Better WordPress Website … One Week at a Time. The book takes its cue from the Japanese concept of kaizen, which means continuous impro ...
How 7 Startups Skyrocketed to Success with Content Marketing

How 7 Startups Skyrocketed to Success with Content Marketing

How 7 Startups Skyrocketed to Success with Content Marketing. If you’re looking to double down on your content strategy, see how these seven startups ...
How Technology Content Marketers Can Earn Trust [Tips and Examples]

How Technology Content Marketers Can Earn Trust [Tips and Examples]

Creating informative, engaging content marketing is a great step in the right direction, but only if it is properly positioned to reach the right audi ...
6 CRO Mistakes You Might Be Making (And How to Fix Them)

6 CRO Mistakes You Might Be Making (And How to Fix Them)

To help save you time and overcome that steep learning curve, here are some of the most common mistakes marketers make with conversion rate optimizati ...
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