Getting to know a #CMWorld 2017 attendee: Trevor Yager

Getting to know a #CMWorld 2017 attendee: Trevor Yager. Like so many Content Marketing World attendees, Trevor’s business has adapted over the years. We added web development in 1997 and saw the need for quality content. Because I founded the company in college, I’ve had the pleasure of working in many different industries and in many different areas of marketing. Some techniques that work for software as a service (SaaS) or retail don’t work for healthcare. My other favorite is Content Strategy for the Web by Kristina Halvorson. I think CMWorld is good for anyone working in lead generation and content production. I’m not sure if you’d consider it “fun,” but we’re working on some pretty cool projects with a Pharma company. Meet Trevor and 4,000 other marketers at Content Marketing World 2017, happening September 5-8, 2017 in Cleveland. And as an added bonus, code BLOG100 saves $100 off main event and all-access pricing, so register today!

Author: Mike Myers / Source: contentmarketingworld.com

Like so many Content Marketing World attendees, Trevor’s business has adapted over the years. Unlike many others, he founded the company while he was still in college! We always enjoy hearing about how entrepreneurs have leveraged content marketing to them help grow their business – especially when they also help people in the process.

Trevor is definitely someone worth looking up when you join us at CMWorld. Find Trevor on LinkedIn and Twitter and check out his story:

Name: Trevor Yager
Title: President & CEO
Company: TrendyMinds

What is your main reason for attending, and how many years will this make for you?

The main reason I’m attending is to keep current with what’s happening in the world of content marketing. This is my second year attending.

How has your career path led you to content marketing?

TrendyMinds was started as a screen printing and embroidery business back in 1995. We added web development in 1997 and saw the need for quality content. Throughout the past 22 years, we’ve added many service lines and have adapted to the growing changes within the field of marketing. Today, we are a full-service digital agency with service offerings that include Digital Solutions, Film Production and Marketing Services.