Category: Content Marketing
Three ways that AI is enhancing the ecommerce customer experience
Three ways that AI is enhancing the ecommerce customer experience.
Sponsored content in collaboration with Bijou Commerce.
Here are three ways that we ...
Fixing Native Advertising: What Consumers Want From Brands, Publishers, and the FTC
Fixing Native Advertising: What Consumers Want From Brands, Publishers, and the FTC.
As 2016 comes to an end, the media industry faces an uncertain fu ...
How Should Brands Adapt to a Post-Truth World?
How Should Brands Adapt to a Post-Truth World?.
The video comes from Stop Funding Hate (SFH), a group that launched in August to pressure companies to ...
Be Heard Group buys content marketing agency for up to £10m
Be Heard Group buys content marketing agency for up to £10m.
The £4.5m sale price represents 5.2 times Kameleon’s adjusted earnings before tax, deprec ...
How Video Content Complements Multi-Channel Storytelling
In this article I want to explore how video marketers must now plan their content strategies across numerous channels and platforms, employing both lo ...
The 7 Content Marketing Trends That Matter in 2017
The 7 Content Marketing Trends That Matter in 2017.
Being great at content marketing was harder to do in 2016 than ever before.
That’s because there’s ...
Just How “Native” is Your Native Advertising? Branded Content Marketing vs. Content Discovery Platforms
Just How “Native” is Your Native Advertising?
Branded Content Marketing vs.
Branded Content Marketing vs.
Branded Content is a form of native advertis ...
Content Marketing: 4 Ways to Make Sure Your Mobile Content Connects
Content Marketing: 4 Ways to Make Sure Your Mobile Content Connects.
Reports show that 65% of digital media time is now spent on a mobile device.
We t ...
Be Heard acquires content marketing agency Kameleon
Be Heard acquires content marketing agency Kameleon.
Peter Scott: executive chairman at Be Heard The group will buy 100% of Kameleon’s equity for an i ...
UK Marketers Who are Committed to Content Marketing See Different Results
UK Marketers Who are Committed to Content Marketing See Different Results.
That’s just one of the findings in the new content marketing research relea ...