Category: Content Marketing
Six Ways Thinking Like a Cartoonist Boosts Your Content Marketing2
You can say so much visually and with a simple caption and make people think, laugh and feel.
And humorous content is some of the most shared content ...
8 Tips for Effectively Outsourcing Your Content
One aspect of a business that is particularly well-suited for outsourcing to remote workers is content marketing.
By outsourcing your content marketin ...
Why User-Generated Video Content Ups Your Credibility1
When it comes to your business, videos can offer a great boost in exposure and engagement.
But why should the consumer trust you enough to click “play ...
Supercharge Your Sales Funnel Velocity With Content1
Either way, I’ve got you covered—no charge—because either way, it’s all about your content.
If you do not have an accurate gauge on your velocity, the ...
Understanding FTC guidelines for influencer marketing
Understanding FTC guidelines for influencer marketing.
The FTC is cracking down on brands that aren’t following the rules and regulations for influenc ...
Industry Roundup: Is 2017 the Year of Account-Based Marketing? Plus, the Latest from Instagram and Twitter
Forrester B-to-B Marketing Predictions: Customer Focus to Sharpen (Ad Age) There’s been a lot of talk around account-based marketing, and Forrester Re ...
Your 2017 Content Marketing Goal: Give the People What They Want
Your 2017 Content Marketing Goal: Give the People What They Want.
From brand awareness to an increase in their email subscribers to nurtured leads, co ...
How B2C Content Marketing Is Evolving in North America
How B2C Content Marketing Is Evolving in North America.
Content marketing has become an essential tool for the majority of business-to-consumer (B2C) ...
50 Common Mistakes New Content Marketers Make
50 Common Mistakes New Content Marketers Make.
In fact, one of the most important components of SEO is the quantity and quality of links pointing back ...
A brief history of content marketing
From a Philadelphian founding father to modern day energy drinks, the history of content marketing is long and twisted.
Born out of advertising and ma ...