Category: Content Marketing

5 Online Marketing Tips for Small Businesses in Competitive Service Industries
Brands have multiple ways to market their services these days, and online methods are among the most effective.
Here are five online marketing tips, s ...

How Successful Marketers Combine Content and Email Marketing
And when you combine email and content marketing strategies, you are guaranteed to have a great morning!
A recent Ascend2 research study, Email-Driven ...

5 Confessions Marketers Are Afraid To Admit, Even To Themselves
Can I actually market?
“I hear from marketers all the time and it’s their biggest fear: Can I actually market?
Every time you learn something, go try ...

3 Mind Hacks for Overcoming Your Fear of Marketing Yourself
Take it one step at a time.
When I first started my business, I was so uncomfortable about marketing myself and putting myself out there.
You only nee ...

This Company Constantly Reinvents Itself to Stay Fresh After 18 Years in Business
Agency H5 is a marketing communications and PR firm specializing in storytelling and brand strategy.
Founder and CEO Kathleen Henson found it to be ch ...

Want Engaging Social Media Content? Lessons From a Viral Smash
They just want to share it.’” I’m the first to argue that there is no formula to creating viral social media content.
They wanted to share something t ...

Invisible Content Syndrome and the Content Promotion Tactics to Cure It
According to Digiday, likes and shares on LinkedIn are up more than 60% year-on-year, and LinkedIn tops just about every list including the B2B Conten ...

Why Choosing the Right Words for Your Marketing Campaign Can Be More Important Than How Much You Spend
Opinions expressed by Entrepreneur contributors are their own.
However, in Entrepreneur Network partner Emily Richett's interview with Donald Miller o ...

Becoming a Brand: Here’s How to Market Your Startup Well Before You Launch.
You started with an idea for a highly useful product or service, then went through countless iterations of your idea, refining it to near perfection.
...

5 Psychological Reasons ‘Social Proof’ Beats Everything Else in Marketing
Here’s why: 1) Social belonging is real.
In today’s society, we have an innate desire for transparency in our business interactions.
As Robert Craven ...