Category: Marketing Tools

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How Your B2B Company Can Thrive in a B2C Search Space

How Your B2B Company Can Thrive in a B2C Search Space

But that doesn't mean that SEO strategies are one-size-fits-all. The terms you want to rank for are also terms that e-commerce sites rank for; so, ins ...
6 Form Error Message Mistakes Almost Everyone Makes

6 Form Error Message Mistakes Almost Everyone Makes

And let’s face it, your visitor may not be thrilled about having to enter their address, credit card information, and more, and therefore, they may mo ...
The Secrets to Leading Creative People

The Secrets to Leading Creative People

He gives keynotes and leads workshops on the topics and has helped teams and audiences around the globe. He has also written four books, which have be ...
Where Marketing Automation Fits Into the Customer Journey

Where Marketing Automation Fits Into the Customer Journey

Here, we’ll take a look at the various features that make up marketing automation, and how best to use them throughout the customer journey. What is M ...
9 Reasons for Leaving Your Last Job That Hiring Managers Will Completely Understand

9 Reasons for Leaving Your Last Job That Hiring Managers Will Completely Understand

Out of all the questions hiring managers can potentially ask you during an interview, “Why did you leave your last job?” could be one of the hardest t ...
What Does HTTP 302 Mean?

What Does HTTP 302 Mean?

In simple terms, HTTP status codes are essentially standard response codes used to show the relationship between all the things that go on in the back ...
5 Infographics to Teach You How to Easily Make Infographics in PowerPoint [Free Templates]

5 Infographics to Teach You How to Easily Make Infographics in PowerPoint [Free Templates]

That's right -- PowerPoint can be your best friend when it comes to visual content creation. And in this post, we'll highlight five of the infographic ...
9 Important Elements to Include in Your Employee Handbook

9 Important Elements to Include in Your Employee Handbook

Among other things, your employee handbook should cover everything from dress code and vacation days to your code of conduct and nondiscrimination pol ...
Turnover Rate: What It Is & How to Calculate It

Turnover Rate: What It Is & How to Calculate It

Seeing your employees leave for new opportunities can be a bittersweet experience. At first, you’re sad to see them go, especially if you’ve developed ...
The Ultimate Guide to Cryptocurrency

The Ultimate Guide to Cryptocurrency

What is cryptocurrency? Cryptocurrency is digitally-encrypted money (hence, crypto | currency). Bitcoin was the first cryptocurrency. All cryptocurren ...
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