Category: Marketing Tools

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How to Find Success as a Podcast Advertiser or Sponsor

How to Find Success as a Podcast Advertiser or Sponsor

So how do you select the one that best aligns with your needs and desired audience? As a part of our sponsorship or advertising process, we ask for a ...
What it Means to be a Self-Reliant Entrepreneur

What it Means to be a Self-Reliant Entrepreneur

I’ll be talking more about it in the coming months, but I wanted to give you a preview now, because it’s a decidedly different book for me. It’s one I ...
Why Great Leaders Give Less Advice and Listen More

Why Great Leaders Give Less Advice and Listen More

His methodology gives leaders practical tools that allow them to coach members of their team in 10 minutes or less. His clients are businesses and org ...
How to Optimize Your Landing Pages for Long-Term Lead Generation

How to Optimize Your Landing Pages for Long-Term Lead Generation

In other words, old content and offers you've created months -- even years -- ago has a huge potential to continue generating new leads now and in the ...
An Introduction to Brand Dilution, Extensions, and Cannibalization

An Introduction to Brand Dilution, Extensions, and Cannibalization

Cadbury is a premium confectionery company, so when they started producing low-end food products, like instant mashed potatoes, it’s not shocking to l ...
Artificial Intelligence Vs. Content Intelligence – What’s the Difference?

Artificial Intelligence Vs. Content Intelligence – What’s the Difference?

In fact, many marketers go so far as saying that artificial intelligence is the future of marketing due to the improved customer experience and ROI it ...
Artificial Intelligence Vs. Content Intelligence – What’s the Difference?

Artificial Intelligence Vs. Content Intelligence – What’s the Difference?

In fact, many marketers go so far as saying that artificial intelligence is the future of marketing due to the improved customer experience and ROI it ...
Artificial Intelligence Vs. Content Intelligence – What’s the Difference?

Artificial Intelligence Vs. Content Intelligence – What’s the Difference?

In fact, many marketers go so far as saying that artificial intelligence is the future of marketing due to the improved customer experience and ROI it ...
5 Essential SEO Tips That Have Helped HubSpot Become an Organic Powerhouse

5 Essential SEO Tips That Have Helped HubSpot Become an Organic Powerhouse

SEO Tips Optimize your content for people before search engines. Implement a historical optimization strategy. Optimize your content for people before ...
How to Create a Pinterest Pin Your Followers Will Flock To

How to Create a Pinterest Pin Your Followers Will Flock To

How to Create a Pin on Pinterest Click the plus sign (+) at the top of your Pinterest profile. Add a pin description. Once your image is uploaded, cli ...
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