Category: Marketing Tools
Happy Customers Are the Biggest Marketing Opportunity of 2018
Great marketers care deeply about copy, obsess over visuals, and pour their hearts into content.
That ultimately, no matter how much effort goes into ...
The Advanced Guide to Email Marketing for Ecommerce
As an ecommerce business owner or marketer, you’re likely already sending the occasional email campaign to your list, but you might not have a clear o ...
The Most Effective SEO Tactics of 2018 Thus Far
We’ve seen a lot of people increase their SEO budgets this year, which isn’t surprising, as it’s a significant piece of your marketing puzzle.
I’ve be ...
Need a Better Marketing Strategy? Use a Digital Strategy Template
It can make it easier to ensure all the moving parts of your digital marketing – your social media marketing, email, blog, landing pages and other dig ...
Weekend Favs May 5
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week.
I don’t go into depth about t ...
Would You Pay for an Ad-Free Facebook Subscription? 64% of Consumers Say “No”
So maybe the network wasn't really "free," after all.
According to Bloomberg's report, any plans for an ad-free subscription model at Facebook are cur ...
How Cards Against Humanity Helped Us Shape Our Product Story
Cards Against Humanity is more than just a game to me -- it led to an epiphany that shaped the way my company developed its product story around conte ...
Variable Cost Explained in 200 Words (& How to Calculate It)
is literally saying “more money, more problems.” And although this hit song doesn’t dive into the intricacies of accounting, it does support a frustra ...
8 Impressive Ways to Start a Cover Letter, with Examples
A cover letter might not always be the most important thing to a hiring manager, but if your resume or connections aren’t enough to get you through th ...
What Does a Future With No Jobs Look Like?
This in turn kickstarted the Industrial Revolution, about 250 years ago and Information Revolution, about 50 years ago.
Eventually, machines could rep ...