Source: contentmarketingworld.com Letís face it, content marketing isnít always an easy journey. It can be downright difficult knowing which way t
It can be downright difficult knowing which way to turn and whose advice to follow Ė and thereís plenty of advice to be found, my friends. So whatís a weary traveler to do?
Just as countless other marketers, er, travelers have done over time, you too can turn to your friendly content sherpas. Just as those who have scaled the highest peaks in search of knowledge, you can rely on these guides who know the content marketing terrain like no one else. They will guide you with counsel thatís sure to help you reach the loftiest of heights.
Take a look below at the wise content sherpas weíve assembled before you Ė and heed their advice, weary traveler. For they have traversed the road you are now on and have had immense success (okay, they done pretty darn well). Hear what they have to say:
Sherpa Adele Revella
Counsel: Itís not about you: tell a story your audience cares about.
Sherpa Marcus Sheridan
Counsel: Why do people not buy from you? Now, go fix that.
Sherpa Carrie Hane