Choosing the right strategy for your video distribution is now more important than ever, but how do stakeholders keep up with the key trends in the new video ecosystem? Up-to-date Online Video Trends – Now! Media companies, brands, and publishers can keep up with the latest insights, trends, and new data by downloading Tubular’s new ‘State of Online Video Report Q3 2017’, and watching the playback of our webinar to get the latest stats for online video. How to take advantage of awards season on social Food-related Video Views Continue to Grow While a variety of content is generating views and engagement across the main social video platforms, videos related to food and drink continue to attract huge audiences. On Facebook, the majority of food related views are generated by creators that primarily only make content about food. For instance, did you know that on YouTube, family channels & Asian food channels drive triple digit growth for food related content? To accompany the new report, we held an exclusive webinar which offered insights on the trends you need to know to set your programming strategy up for success. Before Tubular, Allison worked at YouTube, with the sales operations, product marketing, and business development teams. Throughout her career, Allison has helped media companies, including 20th Century Fox and AOL, develop compelling online experiences and increase user engagement. Based in our New York city office, Stanford graduate Lindsay is passionate about discovering trends and insights in the online video ecosystem.
As social video continues to thrive, more publishers, media companies and influencers are taking advantage of the medium as a means to reach and engage with consumers and fans. Choosing the right strategy for your video distribution is now more important than ever, but how do stakeholders keep up with the key trends in the new video ecosystem?
In a brand new report from Tubular, we take an in-depth look at the benchmarking
and growth numbers that matter to you and your social video strategy. The report includes industry metrics as well as our standardized performance metrics, Tubular Video Ratings.
Up-to-date Online Video Trends – Now!
Data-driven video content is becoming the cornerstone of digital marketing campaigns. Media companies, brands, and publishers can keep up with the latest insights, trends, and new data by downloading Tubular’s new ‘State of Online Video Report Q3 2017’, and watching the playback of our webinar to get the latest stats for online video. You’ll learn the following:
- The latest global trends in video content
- Who are the media companies winning with social video?
- Who are the mega-creators on YouTube and Facebook Video?
- How to take advantage of awards season on social
Food-related Video Views Continue to Grow
While a variety of content is generating views and engagement across the main social video platforms, videos related to food and drink continue to attract huge audiences. Compared to Q3 2016, food and drink video views grew by 30% on Facebook, and 140% on YouTube during the last quarter. On…
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