How GDPR Highlights How We Should Be Marketing

How GDPR Highlights How We Should Be Marketing

My guest for this week’s episode of the Duct Tape Marketing Podcast is Ryan Urban. He is the founder and CEO of BounceX, a people-based marketing consultancy that helps organizations increase their online conversion rates. He and I discuss what may be the most popular topic as of May 2018, the General Data Protection Regulation (GDPR). Founded in 2012, BounceX’s People-Based Marketing (PBM) cloud is the first new revenue channel with scale in 10 years. For the first time, brands and publishers have a meaningful paid channel outside of Google and Facebook. Questions I ask Ryan Urban: What exactly is GDPR? Do US-based companies need to worry about GDPR? Connect on LinkedIn. Like this show? Click on over and give us a review on iTunes, please!

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Ryan Urban

My guest for this week’s episode of the Duct Tape Marketing Podcast is Ryan Urban. He is the founder and CEO of BounceX, a people-based marketing consultancy that helps organizations increase their online conversion rates. He and I discuss what may be the most popular topic as of May 2018, the General Data Protection Regulation (GDPR).

Founded in 2012, BounceX’s People-Based Marketing (PBM) cloud is the first new revenue channel with…

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