No automation rule Ten years ago the social media convention was that your did every thing manually. The convention and rules of behaviour back then was that you didn’t use tools to tweet but you did it personally. How I automate Twitter Today I use the Agorapulse Social Media Management platform that saves me a ton of time. Step 3: Add content in your content queues! There are three ways to add content to your content queue in Agorapulse. Frequency rule Many social media experts will tell you to tweet just a few times a day. I tweet at least every 15 minutes. The data shows that most people who are Twitter users only spend 20 minutes a day on Twitter. Multiple tweet rule Common Twitter convention also said in the past you should only tweet the same content once. Here is an example of evergreen content that we have been tweeting for years.
I was not doing things as they expected.
Breaking the rules.
They really didn’t like it.
Their comments and insults were daunting and confronting.
How dare you do that that.
You are doing it wrong.
You are a robot.
But I pressed on.
Standing out and breaking conventions takes courage.
Conviction.
Why did I ignore the crowd?
Because it worked.
And no animals or babies were being hurt in the process.
Just people’s ideas of how you should tweet were being challenged.
Made up Twitter rules.
That was 10 years ago when social media started to take the world by storm.
But breaking the norms of people’s expectations can make you stand out.
The ignoring of people throwing stones from the side lines has worked. And I now have over 560,000 Twitter followers. But that is only part of the story.
The power of simple tweeting is not to be underestimated.
It gets you global attention.
It build trusts and credibility.
And it also can build your email list and make sales.
My Twitter numbers
Recently I gave access to the team at Agorapulse to my Twitter analytics to research the data on my Twitter account.
This is what they found.
That is a ton of traffic to my website and it is free.
Read the Agorapulse “Jeff Bullas Case Study: Tweeting Evergreen Content on a Massive Scale” to find out more about what they found and how to do it!
So what were these “so called rules” that I was breaking?
No automation rule
Ten years ago the social media convention was that your did every thing manually. Social media was this brand new global playpen and we were able to have worldwide conversations.
It was fun and intoxicating.
The Wild West.
The convention and rules of behaviour back then was that you didn’t use tools to tweet but you did it personally.
But there was a problem.
It didn’t’t scale and I didn’t want to spend my entire day tweeting.
I had work to do.
Initially I used very rudimentary tools that got me into trouble with Twitter.
So I ended up in Twitter’s naughty corner up and got suspended for a few hours on a Friday that I remember well.
Lesson learned.
Today there are…
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