Video is The New King of Influencer Marketing
Most of us now know that one of the most effective ways to build an audience and create credibility is to collaborate with relevant industry influence ...
How to Handle Digital Assets of the Deceased
We did not have access any digital accounts -- social media, bank accounts, credit cards, other financial credentials and so on.
Let's check out on ho ...
“The Robin Hood of Algorithms”: Why LinkedIn’s New Feed Could Be a Game Changer for Marketers
The changes were spurred when the professional networking site discovered that the top 1% of content creators -- also known as "power users," or perha ...
Top Brand Personalization Secrets From Scott Monty at #Pubcon 2018
Fear isn’t new, Scott said, and as such now we face an overabundance of content that has created a trust deficit.
Taking a close look at human nature’ ...
4 Reasons to Get AMP’d Up About Google AMP with Google’s Ben Morss
What’s up with Google AMP?
That’s what a room full of marketers were determined to find out on Thursday’s Pubcon Pro session with Google’s Developer A ...
The 4 Basic Truths of Good Sales Enablement Content
“Well,” I said, “the marketing department thought it would benefit me to sit in on some of the SDR on-boarding process.
When I write for our site, I’d ...
How to Simplify Your Brand Story With Video
Interesting Not Interesting Share Tweet Barbara Millett, the Marketing Manager at Peppermint Technology, was trapped in the classic technology product ...
5 Tips to Boost Your Ecommerce Sales on Cyber Monday
Of course, it can be difficult to get noticed on Cyber Monday with so many knockout deals offered by big-box stores.
That's why your online store need ...
What Annoys Audiences the Most About Marketing Emails
I’m going to go ahead and guess that every one of you have at least once.
I set up and send out the newsletters for Contently’s two publications, The ...
13 Marketing Tips SEOs Can Learn From PPC Managers
While keywords are obviously important to PPC managers, they don’t need to focus on search engine optimization as much because they’re bidding on thos ...