The Complete Google Analytics Guide: How to Measure Content Marketing Conversions + ROI
The Complete Google Analytics Guide: How to Measure Content Marketing Conversions + ROI.
Measurement One key way content marketers can prove ROI is by ...
Cloud security startup ProtectWise raises another $25 million
Cloud security startup ProtectWise raises another $25 million.
It records all of the networking activity, then indexes the data and provides customers ...
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Turns out that Donald Trump doesn’t really like Twitter — and it’s the media’s fault
Turns out that Donald Trump doesn't really like Twitter — and it's the media's fault.
It would seem like biting the hand that feeds you, considering t ...
The Secret To Effective Content Marketing
The younger generation is especially more open to what brands have to offer by way of "content marketing."
Nescafe, for instance recently moved its en ...
Collibra nabs $50M at reported $650M valuation led by ICONIQ
Collibra nabs $50M at reported $650M valuation led by ICONIQ.
Data governance and management startup Collibra — originally founded in Belgium but now ...
10 About Us Page Examples That Are Probably Better Than Yours
10 of the Best About Us Page Examples 1) Yellow Leaf Hammocks Why the "About Us" Page Rocks: It tells us a story.
Using descriptive and emotive copy a ...
Three social media marketing techniques to try out this year
Publish on LinkedIn It’s not just Influencers who can post to LinkedIn anymore—we all can.
In fact the beauty of posting an article to LinkedIn is tha ...
6 Steps to a Successful Social Influencer Marketing Campaign
#1: Identify the Goal for Your Influencer Marketing Campaign To build a successful influencer marketing program for your business, you’ll need to dete ...
Merging Two Blogs: Strategies for Content Success
Option A: Fix overlapping categories and tags You could rename the categories and tags with unique titles in the original blogs before you export or m ...
How to Detox From Social Media Without Deleting Your Account
How Excessive Social Media Activity Can Affect Your Health In 2016, social media captured 30% of all time spent online.
Let’s dive into how spending t ...